Terra to Live Stream the São Paulo Fashion Week.
February 19, 2013
Terra will offer exclusive live broadcast of the São Paulo Fashion Week (SPFW) fashion shows for the 2013 summer and 2014 collections from March 18 to March 22, 2013. Following the transmission and coverage of the London and Madrid Fashion Week events last month, Terra will live stream the most important fashion show in Brazil. These transmissions are part of the Lifestyle Fashion Project available in all countries where Terra is present, reaching a monthly audience of over 100 million people, said Antonio Prada, Terra’s Global Director of Content and Product.
The fashion shows, to be held in the Biennial building in Ibirapuera Park, São Paulo, will be live streamed in their entirety, including the most outstanding SPFW runways such as the Animale, Forum and Colcci fashion shows. Users will be able to connect, watch videos On Demand and visit the special site created for the SPFW within Terra.
Watch the live stream in Terra via tablets and smartphones at http://www.terra.com/portada/>.
