Transitions Optical gives soccer fans the opportunity to win the ultimate soccer trip.
March 1, 2008
Transitions Optical airs its first commercial in Spanish, giving U.S. soccer fans the opportunity to score a goal while watching the commercial. The ad will run on Sundays during the Telefutura broadcast of Major League Soccer games. To score the goal on the “Transitions Watch and Win Soccer Sweepstakes,” fans will need to keep their eye on the commercial, and then go to http://www.transitions.com to participate.
The winner and three guests get a three day, two night trip to Los Angeles from November 22 to 24, 2008 which includes the opportunity to attend a Los Angeles area event. The exciting stay includes limousine transportation, airfare, hotel and dinner for four. Weekly prizes of a soccer jersey, soccer balls and sports duffle bag will be awarded through the 33 weeks of the sweepstakes.
Our new commercial in Spanish focuses on how precious healthy sight truly is and we would like to highlight this educational message while giving fans an opportunity to score a true goal and have fun with family or friends
“Soccer is a passion for Hispanics and to enjoy it is important to have healthy sight,” said Martha Rivera, Hispanic Segment Market Manager. “Our new commercial in Spanish focuses on how precious healthy sight truly is and we would like to highlight this educational message while giving fans an opportunity to score a true goal and have fun with family or friends.”
“Soccer fans pass their enthusiasm for the sport from generation to generation, therefore, healthy sight is important as is protecting the eyes from the cumulative effects of UV light,” said Rivera.