Transmedia Rising
February 8, 2011
Transmedia has been a buzz word for a while, but it’s rapidly rising up the radar: Content creators are increasingly seeking innovative ways to develop stories that arc over platforms, providing consumers with multiple entry points. Our trend report this month explores why transmedia is bubbling up right now, how it’s significant for brands and where it’s going.
To read more and download report CLICK on link below:
http://www.HispanicCMO.com
