TV Usage Trends: Q3 and Q4 2010 – Timeshifted Viewing Grows in U.S.
February 11, 2011
Overall timeshifting by U.S. TV audiences increased significantly in the third and fourth quarters of 2010, with the average American watching nearly 10 and a half hours of timeshifted TV at the end of the year. The biggest year-over-year increase was in the third quarter, when timeshifting increased 17.9% over the same period in 2009, compared to 13.4% in the fourth quarter.
To download report CLICK on link below;
http://www.nielsen.com/content/corporate/us/en/insights/reports-downloads/2011/state-of-the-media-tv-usage-trends-q3-and-q4-2010.html>
