Twelve Percent Of U.S. Young Adults Are Totally Wireless.
July 11, 2003
Survey shows nearly half of 18- to 24-year-olds have significantly replaced landline use with wireless.
The Yankee Group’s 2003 Mobile User Young Adult Survey show cord cutters–who have replaced their landline phones with wireless–comprise 12 percent of 18- to 24-year-old respondents. In contrast, the Yankee Group’s Mobile User Survey showed fewer than 4 percent of adult respondents over 24 years of age had abandoned their landline.
For those who have not yet cut the cord, there are indications that wireless will become the dominant means of communications for 18- to 24-year-olds, with another 28 percent planning to cut the cord over the next 5 years.
“The mobile phone has become the essential means of communications, making the landline phone a supplemental and increasingly non-essential item, particularly among young adults and college students who are often not home and who frequently change address,” says Linda Barrabee, Yankee Group Wireless/Mobile United States senior analyst. “Young adults are leading this movement because they seek to stay connected and are more open to changing traditional communications habits.”
More information about the 2003 Mobile User Young Adult Survey is available at http://www.yankeegroup.com/public/products/survey/surveys.jsp.