UnitedHealthcare’s launches bilingual Latino Mobile Website.

UnitedHealthcare’s Latino Health Solutions launched a bilingual mobile website that provides health and wellness information tailored to Hispanics’ specific cultural and language needs.

“With that goal in mind, we developed a mobile website that is uncomplicated, entertaining and full of culturally relevant and practical health and wellness information that can be used instantly in Hispanic households.”

The mobile website, which can be accessed by entering m.uhclatino.com on a smartphone browser, offers extensive, culturally relevant health and wellness information, tools and resources in both English and Spanish.

Rather than returning to a home page to switch languages, users of the new mobile website can toggle between English and Spanish on every page to access health content, including fitness tips, recipes, and a glossary of health and insurance terms. This feature makes it easier for all Hispanics – Spanish-speaking, predominantly English-speaking and bilingual – to share health information with relatives and friends. The website also offers tips for healthy living and audio podcasts with health messages in Spanish or English – all without having to use a computer.

In addition to valuable health information accessible to the public at large, the new mobile website enables UnitedHealthcare plan participants to contact bilingual customer service by just clicking on the number from their mobile devices.

“Better health and wellness education leads to better health. With Hispanics leading the charge in using mobile devices to access health information, the time was right for a mobile website that provides hundreds of pages of health information that Hispanics can relate to and can use while they are on the go,” said Russ Bennett, UnitedHealthcare’s vice president of Latino Health Solutions.

“Health literacy largely depends on ready access to information that is both easy to understand and engaging,” said Bennett. “With that goal in mind, we developed a mobile website that is uncomplicated, entertaining and full of culturally relevant and practical health and wellness information that can be used instantly in Hispanic households.”

For more information http://www.uhclatino.com