Univision and Todobebé announce new of Viva La Familia.
October 10, 2009
Univision and Todobebé Inc. announced the much anticipated return of the popular Family TV show ” Viva la Familia! de Todobebé” (Hooray for Families! from Todobebé) on November 21st.
Univision and Todobebé are also partnered together through Univision Radio where Todobebé and Viva La Familia talents provide fun and helpful tips and content for moms and families on the go.
“We’re very excited to be bringing our viewers a second fun-filled season of ‘Viva la Familia! de Todobebe’ on Univision,” said Otto Padrón, senior vice president of programming and promotions, Univision Network. “This program provides informative and entertaining content for Hispanic families and we have many more wonderful surprises in store for the second season.”
According to Gillian Sandler, CEO of Todobebé: “Our partnership with Univision brings reach to millions of families, changes lives, and brings together miracles, humor, inspiring moments, and education. For advertisers, it is the opportunity to participate directly in the entertainment experience, bringing their products closer to mothers within an uplifting and family friendly context.”