Univision launches Despierta América Summer Concert Series.

Univision Communications Inc. announced the inaugural Despierta América Summer Concert Series presented by State Farm. Univision’s top-rated morning show and State Farm have teamed up to bring the viewing audience closer to their favorite stars with a nine-week-long concert series in Miami. 
 
The outdoor concerts will feature chart-topping Latin artists every Friday morning from May 25 to July 20. Artists scheduled to appear include Prince Royce, Chino y Nacho, Fanny Lu, Reik, Ivy Queen, Fonseca, Belinda and More.
 
Portions of the concert series will air live on “Despierta América” (Wake Up America), which is broadcast each weekday morning from 7 to11 a.m. on the Univision Network.  Additionally, lucky fans will get the chance to see the concert live in Miami.
 
“Being able to create these unique entertainment experiences for both our viewers and our marketing partners like State Farm is what makes Univision special,” said Luis Fernandez, president of Entertainment and Univision Studios. “We look forward to building more events that bring together Hispanic America’s favorite stars with our engaged audience of viewers.”
 
“State Farm is proud to present the inaugural Despierta América Summer Concert Series. Just as fans are passionate about their music, State Farm is passionate about being there for them,” said Tim Van Hoof, assistant vice president of Marketing, State Farm. “This concert lineup is just the ticket for a summer to remember.”

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