Univision Special ‘TV Digital… Que Tal?’.

The Univision Television Network announced it will air the first in a series of public service programs entitled, “TV Digital… Que Tal?” (Digital TV…What is it?), informing viewers of the various aspects surrounding the transition to digital television in 2009 in the U.S. and Puerto Rico. A co-production of the Network and its Station Group, the program will explain the benefits of digital broadcasting, which viewers will need
to obtain a digital-to-analog converter box to continue to use their analog television sets, and how a digital-to-analog converter box can be obtained. The half-hour special will air on Saturday, December 1,at 4:30 pm ET/PT (3:30 pm Central).

Hosted by network personalities Fernando Arau and Carmen Dominicci, the special will explain in simple, easy to understand terminology the difference between the current analog and upcoming digital systems. The show will also detail the government’s program to issue coupons to help subsidize the purchase of digital-to-analog converter boxes.

Also appearing in the special are Spanish-language television icon and host of Univision’s hit show “Sabado Gigante” (Giant Saturday), Don Francisco, and Carlos Calderon, host of Galavision Television Network’s hit interactive-music show “Acceso Maximo” (All Access). U.S. Commerce Secretary Carlos Gutierrez, as well as Carmen Scanlon of the Federal Communications Commission will also be featured.

“We are committed to educating our audiences on issues that impact their daily lives,” said Cesar Conde, Executive Vice President and Chief Strategy Officer, Univision Communications Inc. “As part of the most comprehensive DTV initiative to be launched so far by a U.S. broadcaster, ‘TV Digital… Que Tal?’ will inform our viewers on the switch to digital TV and allow them to make the transition smoothly with uninterrupted programming.”

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