Círculo Creativo, a non-profit organization dedicated to promote creative excellence within the Hispanic Advertising arena in the United States, announces its new President, Claudio Vera.
After one year as Vice President of the Círculo Creativo and an active participant in the development of the USH Idea Awards, Claudio Vera assumes officially the Presidency of the Círculo Creativo in the United States, succeeding Gustavo Lauría 2010/12.
“It is a great honor to assume this charge and continue the pursuit of excellence developed by Gustavo and the Board of Directors thus far”, said Claudio Vera.
With over 18 years of experience in advertising and almost ten in the Hispanic Market, Claudio Vera is a Creative Director at Casanova Pendrill/McCann Erickson/IPG, one of the pioneers in the space. He developed his career in Argentina at distinguished agencies such as Leo Burnett among others. In 2003 Concept Café recruited him as its Creative Director for their agency in Miami. From there Vera went to Zubi and in August 2005 joined Casanova Pendrill, where he has successfully handled the creative efforts of Xbox, UNICEF, Nestlé, Discovery Channel, and General Mills among others. He has obtained over 80 awards and distinctions at international level in the most prestigious advertising festivals as Cannes, New York Festival, London Festival, The Art Directors Club of Los Angeles and FIAP.
The new President is already at work aligning the objectives and meeting with the team that will be joining him during his tenure.