Verizon Wireless to sponsor events at the Aragon Ballroom.

Verizon Wireless announced an agreement with Viva Entertainment Group to become the exclusive wireless sponsor of the popular Hispanic events produced by the Aragon Ballroom, including concerts, dances, boxing matches and more.

Through this sponsorship, Verizon Wireless seeks to increase its presence in Chicago’s Hispanic community and to raise awareness of its Hispanic-focused products and services.

“We are delighted to be affiliated with this historic venue and to further demonstrate our commitment to Chicago’s Hispanic community,” said Miguel Bassail, Verizon Wireless’ manager of multicultural marketing in the Midwest Area. “Our company is dedicated to serving the interests of our Hispanic customers, and many of the Hispanic artists performing at the Aragon are featured in our V CAST Music service, so this partnership is very synergistic.”