WARC Teams With Audacy To Address ‘Audio Investment Gap’

By Adam Jacobson

Fresh research, released by WARC Advisory in partnership with audio content creation and distribution company Audacy, seeks to destroy “the barriers behind the audio investment gap” by tackling several “misperceptions” driving what the company that recently emerged from bankruptcy protections says are “driving the under-utilization of audio by marketers.”

To download report, CLICK HERE.

Courtesy of Radio TV Business Report

https://www.warc.com/content/paywall/article/warc-exclusive/the-case-for-increased-investment-breaking-down-the-barriers-behind-the-audio-investment-gap/en-gb/157913?utm_source=&utm_medium=&utm_campaign=advisory-audacy