ZGS Communications Wins Silver & Bronze Awards For ‘Service Industry Advertising Awards’.
February 15, 2004
ZGS Communications, Inc. won a Silver and Bronze award in two categories from the “Service Industry Advertising Awards” (SIAA) in Atlanta, Georgia for our client Sodexho USA, the leading provider of food and facilities management in United States.
ZGS Communications won its Silver award for the development of a corporate brochure describing Sodexho USA’s diversity efforts. The brochure’s creative concept combined Sodexho USA’s corporate history, philosophy and commitment to diversity throughout the brightly illustrated piece. Each of Sodexho USA’s six divisions were displayed in a cascading pocket folder.
ZGS Communications won its Bronze award under the Magazine Advertising category for the recruitment advertising print campaign developed for Sodexho USA known as “Q&A”. Designed to increase executive and managerial level recruitment at Sodexho USA, the series of print ads included a question and answer concept that positions Sodexho USA as the right answer to begin a successful career as a college graduate. For the development of the print campaign, ZGS Communications took into consideration Sodexho USA’s commitment to diversity by featuring culturally and ethnically diverse employees turning to Sodexho USA as their employer of choice.
“This award demonstrates ZGS’s strength in becoming a partner with our clients and truly understanding their business goals and thus developing winning creative that meets their needs,” said CEO Lorena Chambers. “Sodexho USA hired us to create a winning recruitment advertising print campaign in every sense of the word and we’re honored to receive these awards.”