Conferences

The Association of National Advertisers (ANA) has announced an extension to the submission deadline for its Multicultural Excellence Awards. Entries will now be accepted through July 24, and winners will be announced at the ANA’s 11th annual Multicultural Marketing and Diversity Conference taking place October 4-6 in Phoenix, Arizona.

HispanicAd.com and the Association of Hispanic Advertising Agencies announced the 2009 Hispanic Account Planning Awards (HAPE).

The ADCOLOR Industry Coalition announced that Hispanic media mogul Cristina Saralegui as the 2009 ADCOLOR Awards All-Star Honoree. Each year, the ADCOLOR Awards celebrates outstanding achievements by diverse professionals in advertising, marketing and media. Past “All-Star Honorees” include Russell Simmons of RUSH World Synergies and Earvin “Magic” Johnson, Jr. of Magic Johnson Enterprises. This year’s ADCOLOR Awards will be hosted by CNN’s Soledad O’Brien and will take place on Sunday, October 4 at the Arizona Biltmore Resort & Spa in Phoenix.

The Association of National Advertisers (ANA) is now accepting entries for its annual Multicultural Excellence Awards. The Awards recognize ANA member companies and marketers for their work in producing superior multicultural advertising campaigns that ran between May 2008 and April 2009. This year’s awards will feature a new category highlighting exceptional work in radio advertising.

Last week’s AHAA’s 2009 Media and Account Management Conference in Las Vegas was a tremendous success and we have the photo’s to prove it! Check out pictures of the Hispanic industry movers and shakers who partied at the HOLA Networks opening reception.

Lionel Sosa received one of the industry’s highest honors – the Eduardo Caballero Lifetime Achievement Award presented by the Association of Hispanic Advertising Agencies (AHAA). During a special ceremony at the AHAA Media Buying and Planning Conference in Las Vegas, advertising professionals from around the country paid tribute to Sosa, a pioneer of the thriving advertising industry that specializes in marketing to the nation’s 46 million Hispanics and founder of Sosa, Bromley, Aguilar & Associates, now Bromley Communications, a leading independent Hispanic advertising agency in the U.S.

It was a conference of firsts for AHAA this year – kicking off on April 1st, the first time AHAA has held a conference in Vegas, and the first time two Gringos chaired the conference. If you missed it, here’s a snapshot of the sessions, awards, and highlights.

The U.S. Department of Commerce, on behalf of The United States Embassy in México, summoned Mexican executives for an event in which two American companies, Latin-Pak and vrtccom presented the characteristics and the opportunities that the Latin market offers in the United States.

How is the evolving Latino consumer influencing and shaping American mainstream culture? US Hispanics today feel energized and are asserting their biculturalism. Manny Gonzalez will focus on the key issues to watch for in today’s American Latino consumer landscape, and the implications for marketers. As he explores the opportunity to grow your business with Latino consumers, Gonzalez will address such topics as market segmentation, the ever-changing Hispanic media landscape, and non-traditional marketing vehicles.

The Association of National Advertisers (ANA) has announced the winners of the 2008 Multicultural Excellence Awards. Now in its eighth year, the awards recognize ANA member companies and marketers for their work in producing superior multicultural advertising campaigns that ran between June 2007 and May 2008.

El Ojo de Iberoamerica 2008 in Buenos Aires once again proves to be a great event.

We are in Che-landia in Buenos Aires enjoying the opening day at El Ojo de Iberoamerica 2008.