At more than 2.2 million strong, registered nurses (RNs) represent the largest single occupation in the health care industry (BLS 2004). Their role is increasingly sophisticated, encompassing much more than direct patient care. They manage lower level staff and serve as patient advocates. With advancing health care technology and the increasing use of prescription drugs, nursing often requires significant technical expertise. As such, nurses are the lynchpin of the highly complex health care team that currently defines today’s health care delivery system.
Health
Direct to Consumer Advertising of prescription drugs influences their behavior & knowledge.
A survey by Harris Interactive found that large numbers of people believe that they are influenced by the direct to consumer advertising (DTCA) of prescription drugs. Between 21 and 51 percent agree with 10 statements about how they are influenced by DTCA, with 30 percent or more agreeing with eight of the 10 statements. While 30 to 50 percent of adults are not a majority, they represent many millions of people who believe that they are influenced by DTCA.
83% of Hispanics support restricting TV Junk Food ads.
A new survey among members of Lightspeed Research’s Spanish language website, The Lightspeed Consumer Panel en Español, reveals widespread support for government efforts to stem the rising rates of obesity in children.
Misperceptions about Alzheimer’s Disease among Hispanic Caregivers.
African-American and Hispanic caregivers (1) of people with Alzheimer’s disease are significantly more likely than caregivers of other races to consider the disease a normal part of the aging process and dismiss its symptoms as part of getting older, according to the Alzheimer’s Foundation of America’s (AFA) second ICAN: Investigating Caregivers’ Attitudes and Needs survey. This gap in understanding sheds light on the reasons for delay in diagnosis and treatment, which is an unnecessary setback for caregivers and individuals with the disease alike.
Is the AIDS Epidemic discriminating?
According to the latest statistics from the Center for Disease Control, Latinos are more likely to develop full-blown AIDS within one year of their HIV diagnosis than any other ethnic group.
Teens turn away from Street Drugs – move to Prescription Drugs.
Director of National Drug Control Policy John P. Walters released a new White House analysis that shows alarming trends in teen abuse of prescription drugs and cough and cold medicines to get high. The report shows that teens are turning away from street drugs, like marijuana and cocaine, and are now abusing prescription drugs to get high.
Rafael Eli is looking for a kidney donor.
Dear Friends in the Hispanic Marketing Community:
HispanicAd.com has generously offered this opportunity for me to “crear conciencia”, to help to raise awareness regarding the urgent need for organ donation.
Thousands of our fellow Latinos are on long lists awaiting organ transplants. They are literally awaiting the gift of life.
Since many organ recipients know their donor, I wanted to put a personal “face” on the subject.
