Telemundo Station Group has partnered with Toyota Motor Sales, USA to launch the automotive manufacturer’s new four-door and three-door lift-back Yaris models. The promotional campaign, featuring music sensation Ozomatli, is currently airing exclusively on Telemundo stations in Los Angeles, New York, Miami, Chicago, Phoenix, and San Diego, and is scheduled to run through July 2, 2006.
Promotions & Events
MasterCard All-Star Team to honor Top Players of 2006 FIFA World Cup.
For the fourth consecutive FIFA World Cup, the MasterCard All-Star Team program will recognize and honor the top football players of the 2006 FIFA World Cup.
Dayanara Torres co-authors children’s book for Crest Healthy Smiles Program.
Actress and former Miss Universe, Dayanara Torres, will release her first children’s book exclusively for Crest Healthy Smiles, a national oral health outreach program, that will help educate young children and their families about the importance of proper oral care.
ING sponsors Juntos en Concierto 2006 – A Tour of Latin Music’s Greatest Voices.
ING, the global financial services company, has become the first sponsor of the popular Juntos en Concierto 2006 tour, a major U.S. concert tour featuring three of Latin music’s most popular artists, a groundbreaking move among financial services companies.
NBA en Español & Tyson Foods head to San Antonio for court.
NBA en Español and Tyson Foods announced the unveiling of a fully renovated basketball court in San Antonio. This marks the second of five court refurbishments scheduled under the initiative in the U.S for 2006.
GM offers Gas Price Protection to Consumers.
GM announced its “GM Fuel Price Protection Program.” This regional program caps what consumers pay for gas at $1.99 a gallon when they purchase select 2006 and 2007 GM full-size utilities and mid-size cars. The program helps protect consumers against rising fuel prices by providing them with a partial credit for their fuel purchases for one year.
AOL Latino Partners with NCLR for the 2006 ALMA Awards.
AOL Latino announced a partnership with the 2006 National Council of La Raza (NCLR) ALMA Awards, which recognizes outstanding Latino artistic achievement in television, film, and music.