Television

Telemundo uses social media strategies to drive viewership & engagement for Aurora.

Telemundo announced its NTI results for the premiere of Aurora, the network’s newest original primetime novela. According to Nielsen Media Research, Aurora delivered an average of 1,360,000 total viewers (Persons 2+) and 851,000 Adults 18-49 viewers on Monday, November 1, making it the network’s strongest premiere in the 8pm time period in 4 years for Adults 18-49.

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