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Abrupt Leadership Shakeup at Entravision

The company that has swiftly morphed into a digital advertising solutions operation with a global scale has parted ways with its President/COO after more than two decades with the Spanish-language radio and TV station owner. It ends one of the longest leadership tenures in U.S. Hispanic radio.  By Cameron Coats / Radio Ink

How do President Trump’s Executive Orders on DEI apply a company?  Impact on Hispanic Marketing?

Some of President Trump’s actions apply only to the federal government, but several of his executive orders impact the private sector. EO 14173, for example, applies to all companies in the private sector and has additional implications and requirements for federal contractors and grantees.

Cultural influence moves through acceptance more than understanding

Cultural influence moves through acceptance more than understanding. Bad Bunny at the Apple Music Super Bowl LX Halftime Show Press Conference on February 5, 2026 in San Francisco.  By Sonia Sroka

State of AI in Marketing 2026 [REPORT]

If 2025 was "The AI Inflection Point," we're dubbing 2026 "The Operational Era of AI."

What Makes People Proud of Their Country? [REPORT]

We asked more than 30,000 people in 25 countries, “What makes you feel proud of your country?” They spoke broadly about the people and diversity in their country, their government and economy, and their culture and lifestyle.  

Bicultural Latinos: A Cultural and Economic Force, Under iHeart’s Spotlight

Fresh off of Bad Bunny’s appearance as the Super Bowl LX Halftime Show performer, his Grammy-honored song “Debí Tirar Más Fotos” can be heard on such radio stations as WVAQ-FM in Morgantown, W. Va. — not exactly a Hispanic population hub.  Yet, thanks to the University of West Virginia and migration patterns seen across the last three decades, U.S. Hispanics are far and wide. And their offspring represents what iHeartMedia is championing as a “cultural and economic force” worthy of advertiser consideration.  That said, the timing of the study comes just days after the company moved a high-profile audio brand targeting bilingual, bicultural Latinos off a 100kw signal in Tampa-St. Petersburg to a pair of FM translators despite ranking No. 1 in the latest ratings. By Adam Jacobson

Omar Quiñones named Chief Strategy Officer at Lerma

Omar Quiñones stepping in as the agency’s first Chief Strategy Officer completes a newly formalized C-suite, alongside Paco Conde (recently named its first Chief Creative Officer) and Josh Archer (Chief Data & Information Officer).

Mortgage industry failing Spanish-speaking buyers as Hispanic homeownership surges, says broker – Why the language barrier is holding back Hispanic buyers

While some mortgage companies offer documents in Spanish, there are many others that do not. One mortgage broker is shining the spotlight on this issue in hopes that there will be more industry-wide adoption of document translation.  By Matt Sexton

US Economic Forecast 2026-2030

Investment in artificial intelligence is supporting the economy, but questions remain about how long the momentum can last

40% of CMOs Who Push for Larger Brand Budgets Will Lose Influence With the C‑Suite

Brand “Doom Loop” Persists As 84% of Companies Struggle to Measure Brand Value

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