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Telemundo Launches ‘Tu Momento. Tu Jugada.’ – a Nationwide Initiative Inspiring Future Leaders Through Sport and Community

Telemundo announced Tu Momento. Tu Jugada. — known in English as Telemundo’s Next Play — a nationwide sport impact and community initiative that champions the transformative power of sports to character, teamwork and leadership. Supported by Comcast NBCUniversal, the grassroots initiative spans multiple sports and communities, combining mentorship, live events, and local partnerships to help young people develop confidence, connection, and the skills that shape future leaders.

Vme TV Premieres “Cumbre Diálogo Presidencial”

Vme TV announces the premiere of “Cumbre Diálogo Presidencial,” a television special that revisits the most significant moments from the recent Summit for Democracy held in Miami by Grupo IDEA, together with Miami Dade College and prominent institutions dedicated to the defense of freedom and democratic governance.

Communications VS Public Relations

People often think communications and public relations are the same thing or, worse, that they are “easy” to do. Until it is time to do the work.   reality is comms and PR are related, but they are not the same. And professionals in this field know just how much strategy, precision, and emotional intelligence sit behind what the public sees. By Tracy Schaller - Strategic Brand & Communication Leader

A Latino Heisman Isn’t Just a Football Story — It’s an American One

This year’s Heisman conversation is about more than highlight reels, quarterback efficiency ratings, or who can win one more game under the brightest lights. The rise of Vanderbilt’s Diego Pavia and Indiana’s Fernando Mendoza — two Latino quarterbacks leading the sport’s most prestigious award race — reflects something deeper: the evolution of America itself.  By Gabriela Alcantara-Diaz - Founder, President / SEMILLA Multicultural, Inc.

MediaCo’s EstrellaTV to Broadcast and Stream Tigres vs. Toluca in the Liga MX Finals 

EstrellaTV, the multiplatform Spanish-language network owned by MediaCo Holding Inc., announced that Tigres will face Toluca in the Liga MX Finals, airing live this Thursday across EstrellaTV’s broadcast and streaming platforms.

Gen Z Sees AI Automating 20% of Their Future Full-Time Jobs but Are Confident in Ability to Adapt to AI Advancements in Their Field

Half of Generation Z (Gen Z) interns expect 20% of their jobs to be automated by AI when they start full-time roles, but 92% are confident in their ability to adapt to AI advancements in their fields, according to a new survey from KPMG LLP, the U.S. audit, tax and advisory firm.

Happy Holidays & New Year

We hope that you, your families and business associates enjoy a very Happy Holidays & New Year. HispanicAd

The ‘attention equation’: Winning the right battles for consumer attention. [REPORT]

Anyone who has spent too much of an evening trying to choose between entertainment options or ping-ponging back and forth between their TV screen and their phone while attempting to watch a new show or movie knows how many different forms of media are fighting for their attention.

No surprise that 2026 is shaping up to be another ‘more with less’ year.

No surprise that 2026 is shaping up to be another 'more with less' year. But the eye-opening stat from the WARC team's latest Voice of the Marketer report is that Marketing budgets are lagging business sentiment.  By David Tiltman - Chief Content Officer, WARC; SVP Content, LIONS Intelligence

Brand is not a Cost Center. Brand is the engine.

Marketing is the toughest role in any organization.  My opinion, but I live it.  Here’s why. By Jennifer Cooper - Chief Marketing Officer | Strategic Partner to CEO’s and COO’s

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