Top News
Watching the Index: Hispanic Sampling in a Sensitive Climate
Of the three ethnicities Nielsen tracks in both PPM and diary worlds, Black, Hispanic, and Other, the one that tends to spend the most time with radio is the Hispanic congregation. While every market is different, Hispanics tend to be heavier radio users. It is important that samples for both PPM and diary are effectively balanced for all three ethnicities. Remember, you pay Nielsen for sample, not ratings.
In the United States, language tells a powerful story about culture, identity, and opportunity.
While 247.7 million Americans report speaking only English at home, tens of millions maintain other languages within their households ; preserving heritage across generations. By Grace Agostino
Complexity is fear.
Complexity is fear. It's hiding behind layers so as not to omit an opinion. By Jose-Guillermo DIAZJ - Founder & Chief Vision Architect // Miami Ad School Punta CanaFounder & Chief Vision Architect
CMO “AI Blind Spot” as 65% Expect Role Disruption, Yet Only 32% Say Significant Skill Changes Are Needed
Marketing Leaders Face a Widening AI Literacy Gap as AI Shifts From Productivity Tool to Growth Capability.
Canela Media and LiveRamp Make it Easier for Advertisers to Reach U.S. Hispanic Audiences via OTT
Canela Media announced a new strategic partnership with LiveRamp, the leader in data collaboration. Through the scale and interoperability of LiveRamp's data collaboration network, marketers can now overcome fragmentation and data silos to seamlessly access Canela's proprietary audience of over 30 million U.S. Hispanics with precision and cultural relevance.
Abrupt Leadership Shakeup at Entravision
The company that has swiftly morphed into a digital advertising solutions operation with a global scale has parted ways with its President/COO after more than two decades with the Spanish-language radio and TV station owner. It ends one of the longest leadership tenures in U.S. Hispanic radio. By Cameron Coats / Radio Ink
How do President Trump’s Executive Orders on DEI apply a company? Impact on Hispanic Marketing?
Some of President Trump’s actions apply only to the federal government, but several of his executive orders impact the private sector. EO 14173, for example, applies to all companies in the private sector and has additional implications and requirements for federal contractors and grantees.
Cultural influence moves through acceptance more than understanding
Cultural influence moves through acceptance more than understanding. Bad Bunny at the Apple Music Super Bowl LX Halftime Show Press Conference on February 5, 2026 in San Francisco. By Sonia Sroka
State of AI in Marketing 2026 [REPORT]
If 2025 was "The AI Inflection Point," we're dubbing 2026 "The Operational Era of AI."
What Makes People Proud of Their Country? [REPORT]
We asked more than 30,000 people in 25 countries, “What makes you feel proud of your country?” They spoke broadly about the people and diversity in their country, their government and economy, and their culture and lifestyle.
- Previous
- Next
