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IPSOS GENERATIONS REPORT 2025 [REPORT]

Too much generational analysis remains grounded in stereotypes and loaded with cultural baggage. Age groups are far from monolithic – as the growing evidence base about the different outlooks of Gen Z men and women illustrates.
Words Have Weight: The Public Relations Breakdown Behind Chicharito’s Viral Moment

When Reputation Backfires: What the Chicharito Case Reveals About Public Image, Power, and Responsibility. By Andrea Gomez - Bilingual PR & Media Strategist
Primo TV Launches Action-Packed Animated Series “Chaotic”

Primo TV announced the premiere of the hit animated series Chaotic, a fan-favorite packed with magic, suspense, and non-stop adventure.
MEGA 97.9FM NEW YORK AMONG THE TOP 10 MOST LISTENED-TO RADIO STATIONS IN THE U.S.

Mega 97.9FM (WSKQ-FM), the flagship Spanish-language station of Spanish Broadcasting System, Inc. (SBS) in New York, has been recognized in the latest Inside Radio report as one of the Top 10 radio stations with the highest cumulative audience (cume) across the United States, according to Nielsen data for Fall 2024 and Winter 2024-25.
Twin ‘KidVid’ Violations Resolved As TelevisaUnivision Inks Consent Decree

First, it was Sinclair Inc. Now, the world's largest creator and distributor of audio and video content en español has entered into a Consent Decree with the Acting Chief of the FCC's Media Bureau that puts to a close the Commission's investigation into "KidVid" rule violations on the company's U.S. broadcast stations.
The Secret of Meaningful Brands

Brands exist only in the minds of consumers. They are the intangible web of mental connections between the brand and a host of possible associations: what we know or have learnt about it, what we have experienced, and what we feel. The job of marketing is to create and feed these connections, and to make sure that the connections have meaning to consumers.
Fernando Fiore Returns with “República Fútbol”

The iconic sports broadcaster and charismatic voice of global football, Fernando Fiore, also known as 'El Presidente', is thrilled to unveil his latest venture: República Fútbol, a dynamic new podcast created for fans who live and breathe the beautiful game.
Podcast Listening Grows as Video Redefines the Podcast Landscape [REPORT]

Edison Research’s The Podcast Consumer 2025 charts the continued rise of podcast listening in the U.S and underscores the significant appeal of video podcasts.
Why CMOs Must Champion Brand as a Business Asset

In today's high-stakes climate, where volatility has become the norm and growth doesn't come easily, chief marketing officers need to reframe their roles not just as brand builders but as protectors of profitability. Because in truth, strong brands are not abstract ideals; they are tangible assets with real financial weight, and it's time we start treating them as such.
Canela Media Sets New Benchmark in Hispanic FAST Streaming with 88% Year-Over-Year Growth in Monthly Viewing Hours

Canela Media announced record-breaking growth across its portfolio of FAST (Free Ad-Supported Streaming Television) channels, reinforcing its leadership position in the Hispanic FAST streaming landscape.


























