Top News
Why CMO tenure is at its lowest point in the past decade [REPORT]
CMO tenure is the lowest it has been in over 10 years, and while new data suggests that 86% of CEOs believe CMOs have the power to influence key decisions of the C-suite, less than a third actually trust their CMOs to grow the business.
Gen Media Partners launches Multicultural Initiative
Gen Media Partners has announced the formation of a strategic task force to champion the power and influence of certified minority-owned and -targeted radio stations to advertisers and agencies.
Cúspide 38 & 39 – 2021
Tras la posposición de la premiación correspondiente al año 2020, la Asociación Publicitaria de Puerto Rico otorgó los galardones a la creatividad en una ceremonia conjunta que cubrió dos años de trabajo creativo, que corresponden a sus ediciones 38 y 39. Durante el evento, la industria publicitaria reconoció los mejores trabajos, entre los que destacaron piezas que hicieron latente la importancia que tienen la creatividad y efectividad a la hora de proveer a los clientes y marcas soluciones para enfrentar los retos de un mercado cambiante y lleno de transformaciones.
2020 Hispanic Content, Data & Social Marketing Report – Available for Download – FREE
HispanicAd in association with Adam R Jacobson are proud to announce the availability of the 2020 Hispanic Content, Data & Social Marketing Report for our readers.
2020 Hispanic Market Thought Leaders – Available for Download – FREE
HispanicAd in association with Adam R Jacobson are proud to announce the availability of the 2020 Hispanic Market Thought Leaders (previously Hispanic CMO) for our readers.
INDUSTRY SPOTLIGHT: Roberto Orci – Captura Group
In our “Industry Spotlight Series“, we are highlighting Roberto Orci – Executive Vice President of Strategic Growth of Captura Group.
2021 New York Latino Film Festival
The New York Latino Film Festival (NYLFF) returns to The Bronx from September 14 to 19, 2021 with an impressive roster of 102 films from more than 12 countries, the largest number of films to date.
Entravision full acquisition of the remaining interest in Cisneros Interactive
Entravision Communications Corporation announced that the Company has acquired the remaining 49% interest in Cisneros Interactive. Entravision now owns 100% of Cisneros Interactive, having first acquired a majority stake in the company in October 2020.
2021 Growth Marketing [REPORT]
Not only do marketers need to rethink how they manage the customer journey experience across the ENTIRE funnel, but they also need to identify and leverage their unique growth drivers to maximize their investments and act more strategically.
Your Market Doesn’t Exist
Why marketers are perfectly positioned to lead the new growth agenda
