Top News

The level of a person’s raw intelligence, as measured by aptitude tests such as IQ scores, is generally stable for most people during the course of their adulthood.

Later this month, the U.S. Census Bureau plans to release the first results from the 2020 Census on race and ethnicity. These data will provide a snapshot of the racial and ethnic composition and diversity of the U.S. population as of April 1, 2020.

In addition to testing brands well beyond the expected, the past year-and-a-half has showcased the sometimes dramatic ups and downs associated with extreme supply and demand swings. For the auto industry, the bounce-back in sales this year has been welcome news, but the need for mobility among consumers last year has left auto manufacturers searching high and low for the increasingly rare semiconductors needed to make their production lines whole. So in light of dwindling supplies, automakers and their agencies will need to largely focus on brand awareness efforts to stay top-of-mind with consumers until they’re better able to capitalize on short-term conversion efforts.

According to Consumer Fraud in America, a report released by AARP, 40% of Black and Latino adults have been targeted by a scam and 20% have lost money because of one. The report identified a troubling trend of repeat victimization – close to 60% of Black and Latino adults who have lost money to a scam, have lost money to a scam more than once.

Most Hispanic Americans, too, are content with the use of multiple terms to describe their subgroup. Most favor “Hispanic,” though many prefer “Latino,” while few have adopted “Latinx” as their preferred term.

The U.S. Census Bureau has collected data on race since the first census in 1790 and on Hispanic or Latino origin (referred to as Hispanic origin in this blog) since the 1970 Census. How these topics are measured, and statistics on them are collected and coded, has changed nearly every decade throughout the history of the census, reflecting social, political and economic factors.

A new study looks to demystify the details surrounding the reach, frequency, and ROI of connected TV

Hosted by the actor and comedian Omar Chaparro and with Yuri, Carlos Rivera, Consuelo Duval, and Juanpa Zurita in the all-star panel of “investigators,” TV’s most mysterious and hard-hitting reality show returns with more musical numbers, challenges, original characters, and celebrity guests.

Telemundo is setting the stage  for its new Sunday-night original reality show, Así Se Baila (That’s How You Dance), an innovative, family-friendly dance competition, set to premiere in September.

The largest Mexican film festival outside of the Mexican territory, Hola México Film Festival, returns for its 13th annual edition this September 17-25 during Hispanic Heritage Month.