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Checo Joins BODEN

PR Industry veteran Andy Checo has ended his six-year stint at Havas FORMULATIN and joined Miami-based BODEN .

Hudson elected to Florida Association of Broadcasters’ (FAB) Board of Directors

Spanish Broadcasting System, Inc. announced radio executive Donny Hudson has been appointed as a Radio Board Member of the Florida Association of Broadcasters’ (FAB) Board of Directors.

Univision’s TUDN to Deliver Multi-Platform Coverage of the 2021 Concacaf Gold Cup

Univision unveiled TUDN’s coverage of the 2021 Concacaf Gold Cup

Soy de Rancho on Cinelatino

Cinelatino has announced the exclusive U.S. television premiere of its musically-inspired original production, “Soy De Rancho,” featuring the Billboard Award-winning regional Mexican music star “El Komander” Alfredo Rios, on Sunday, July 4, at 11 p.m. ET / 8 p.m. PT.

Today we earned +75 (revised to +300) new LinkedIn connections on HispanicAd, because of AdAge

AdAge held their Multicultural Marketing Webinar to discuss opportunities and the current state of Multicultural Marketing.  We grade it as a D+, for many reasons.  Beginning with only three (3) out of nineteen (19) panelists were Hispanic Market Executives in the conversation. They missed the mark.

Omnichannel Advertising in a Streaming-Centric World

The pandemic has changed how viewers consume TV — likely forever — and marketers will need to adapt

Cannes Lions 2020/2021: US Hispanic Winners & Shortlists

The Winners and Short List for the 2021 Cannes Lions is final.  US Hispanic Agencies garnered 8 Lions.  Ibero America & Latin American garnered 147 Lions.  Winners are?

Big Tech struggles to control narrative as antitrust bills aim to level the playing field for innovation

The news: The House Judiciary Committee took up legislation Wednesday targeting the monopolistic and anticompetitive practices of US tech giants, per Bloomberg. This first notable bipartisan push is aimed at reigning in Amazon, Apple, Facebook, and Google’s market dominance. Big Tech lobbyists argue that, if passed into law, the bills would curtail innovation and could upend user privacy, as well as hurt small businesses relying on their services

Sports Fans are Looking to Sports Leagues and Athletes to Support Social Causes

As consumers continue seeking more from brands than just products and services, the premise of brand promise has grown increasingly central to many core business strategies. And as brands look to showcase their individual promises, U.S. sports fans should be a key audience.

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