Top News
Economic Optimism Drives Brand Values to Record Levels
The world’s most valuable brands have experienced record growth according to the Kantar BrandZTM Most Valuable Global Brands 2021 ranking, with the total worth reaching $7.1 trillion – equivalent to the combined GDP of France and Germany.
Lazos de Sangre airs on Pasiones
Pasiones has announced the U.S. premiere of Lazos de Sangre (also known as Broken Pieces or Paramparça) one of the most successful Turkish television series to date.
Proud and Present: LGBTQ Audiences and Content Take Center Stage [REPORT]
As the LGBTQ community has grown its footprint, there is no doubt that digital connectivity is perhaps the single most influential factor in the advancement of the LGBTQ community.
2021 Millennial and Gen Z [REPORT]
In a time of crisis, younger generations hold true to their ideals and demand accountability
Radio Dials Up the Audio Experience Post-Pandemic
More people are now looking for the type of immersive and intimate experience that radio has long provided
Increased Interest in Advanced Addressable Direct Mail for Leading Brands [REPORT]
Interpublic Group’s Matterkind and MAGNA revealed ROI to Sender, a new report that lists the best practices for running a direct mail campaign and explores the value of new product developments like Advanced Addressable Direct Mail (AADM).
Where Will Your Agency Be Six Months From Now?
As the post-COVID era becomes a reality, will your agency emerge like a phoenix from the pandemic’s ashes? Or will it struggle its way into 2022, fixated on survival? By Mark Duval – The Duval Partnership
Radio Audiences Continue To Grow
Radio’s weekly reach is now at its highest levels since March 2020, and has grown during each of the past four months. In May 2021, radio’s weekly reach surpassed 122 million weekly listeners, within 2 million of where it was before the lockdown precautions took effect last year.
Albert Rodriguez named President of Spanish Broadcasting System
Spanish Broadcasting System, Inc. announced that it has named Albert Rodriguez to the position of President of SBS, succeeding Raúl Alarcón, who has served in that capacity since 1985.
Culture’s Spectrum LGBTQIIA+ [REPORT]
Spectrum focuses on the experiences of Black and Latinx LGBTQ communities with content topics ranging from consumer insights, highlights of queer media, culture, perspectives from members of the community.
