Univision Communications Inc. announced the appointment of John Kelly as executive vice president, Digital Sales. Steve Mandala, executive vice president of Advertising and Sales, made the announcement.
 

Univision Studios announces the U.S. and Puerto Rico premiere of “Arranque de Pasión, La Historia de Ela,” an original webnovela written and directed by Gazcón Fazi and produced exclusively for Univision’s online and mobile properties.

The Federal Trade Commission released new guidance for mobile and other online advertisers that explains how to make disclosures clear and conspicuous to avoid deception.

Smartphone adoption among American teens has increased substantially and mobile access to the internet is pervasive. One in four teens are “cell-mostly” internet users, who say they mostly go online using their phone and not using some other device such as a desktop or laptop computer.

holaciudad.com, a hyper-local Spanish-language website unveiled its latest portal for the city of Miami.
 

As video consumption moves increasingly to mobile and tablet devices, so should the advertising created to monetize it. We’ve been saying that for years, so it’s encouraging to see that philosophy backed up by the research and actions of others now coming to that same realization.
 

The survey found that 51 percent of ad agencies have seen an increase in client demand for dynamic rich media ads and another 20 percent expect to see more interest in 2013. This demand in-part is due to standardized ad formats, like the Interactive Advertising Bureau (IAB) large canvas “Rising Stars,” and also the decline in interest in static ads, as noted by Forrester.

“Men wanted for hazardous journey. Small wages. Bitter cold. Long months of complete darkness. Constant danger. Safe return doubtful.

Latinos own smartphones, go online from a mobile device and use social networking sites at similar—and sometimes higher—rates than do other groups of Americans, according to a new analysis of three surveys by the Pew Research Center.

Spirits brands face the hurdles of complicated regulations and prohibitions against end-to-end ecommerce. These factors have undoubtedly contributed to their slow incorporation of digital channels into the overall marketing mix.

Everywhere you turn these days, there’s an article, conference or new tech solution about Big Data.  If Big Data was traded publicly on the New York Stock Exchange, it would be the hottest stock out there. 

Televisa Publishing + Digital, a division of Grupo Televisa announced the release of the Vive Vanidades Technology Guide iPad application, sponsored by Ford Fusion 2013.

Volume one of The SoDA Report 2013, SoDA’s biannual trends publication, which showcases content from some of the most influential thinkers in the digital marketing world, has been released. This edition explores the topic of Perceptions and features various point of views concerning the issues, challenges and opportunities shaping the future of the digital marketing industry in the year ahead.

Over 108 million Americans see a video display each month, according to this 2013 study of the medium by Arbitron and Scarborough. Points of View examines Scarborough data to set universe estimates for digital place-based video by benchmarking the size and profile of total viewers and viewers for 10 distinct formats across the United States.

Univision Communications Inc. has named Mehul Nagrani, to the newly-created position of SVP, Digital Operations.

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