Just when you thought it was safe to say the debate around the FCC media ownership decision was done, the debate lives. Late Thursday the Senate Commerce Committee threw the June 1 ruling into a tizzy when it voted to overturn a key part of the new ownership rules.
DaimlerChrysler’s West Business Center and TELACU, a Los Angeles-based non-profit community economic development corporation, have announced the “Manejando el Futuro” (“Driving the Future”) partnership program, which encompasses three areas related to financial self-sufficiency for California’s L
The next event to celebrate the 20th Anniversary of SBS will feature the return on stage of the most popular and beloved Latin artist in the world, Ricky Martin. His show will also include a very special performance of the most popular Colombian singer today, Carlos Vives.
With Hispanic consumers and Spanish-language media gaining new attention from advertisers and ad agencies, Knowledge Networks is delivering research that helps marketers go beyond stereotypes to create products and media plans based on the preferences of specific Hispanic buyer groups.
In the past, wine as a staple beverage at Hispanic family celebrations has been overlooked by consumers. Beer and other beverages are most often the choice at special occasions. Being largely untapped, the Hispanic market holds great potential for wine consumption.
The nation's Hispanic population grew much faster than the population as a whole, increasing from 35.3 million on April 1, 2000, to 38.8 million on July 1, 2002. Among the race groups, Asians had the highest rate of growth at 9.0 percent.
Almost half of wealthy Hispanic-Americans increased their investments in real estate (42%)and added to their cash holdings (43%) last year, according to the2003 World Wealth Report just published by Cap Gemini Ernst & Young and Merrill Lynch.
Albertsons announced that the first Hispanic format, full-service 'Super Saver' store in the San Diego area will open on Wednesday, June 18. A pilot-program for Albertsons, the first three Super Saver stores were opened in August 2002 in the Los Angeles metropolitan area.
It's been ten years since "Aaron Burr" -- that strange, deprived history buff with peanut butter stuck to the roof of his mouth -- frantically reached for the milk that wasn't there. A decade since that now famous question first appeared.
Nearly half of small business owners surveyed said traditional marketing methods like direct mail or outdoor billboards are “not important” to them as they make their buying decisions, a recent BIGresearch survey shows.
On Saturday July 19th, some of the nation's top Hispanic leaders will gather at the 6th Annual "Reventon" Super Estrella, a star-studded concert sponsored by Entravision Communications' Super Estrella, 107.1 FM, to raise money for the Congressional Hispanic Caucus Institute (CHCI).