Determined to reduce the growing number of Hispanics who die in car crashes each year, the U.S. Department of Transportation's National Highway Traffic Safety Administration (NHTSA) on May 21 launched a nationwide campaign to promote the use of seat belts.

Creative Civilization - An Aguilar Agency has named Lorraine Pulido-Ramirez an account executive in the account service department.

Lincoln Mercury has named The Bravo Group as it's new Hispanic advertising agency of record to handle its expanding Hispanic marketing business.

The Chivas Showcase DJ Live Tour will feature performances, on a mobile stage, by the country's hottest Latin DJs. The launching took place during a news media event and dinner at the House of Blues in Hollywood. reported that it has received notification from the Nasdaq National Market that its common shares have failed to maintain a minimum bid price of $1.00 for 30 consecutive trading days as required by Nasdaq rules.

The median age of the U.S. population in 2000 was 35.3 years, the highest it has ever been. The increase in the median age reflects the aging of the baby boomers.

The vast majority of senior executives agree that customer and employee relationships are essential to the long-term success of their businesses, yet these sources of value are largely overlooked and often inadequately managed in their companies’ current business models and practices, according t

According to Radio Inl Magazine, Broadcasters Big City Radio Inc. which owns and operates several Hispanic formatted radio stations and other stations in key markets is having serious financial troubles.

Coors Brewing Company announced the national launch of its new Coors Light television commercials featuring Latin-rock sensation La Ley.

CreatAbility is launching this month an U.S. Hispanic campaign for Holiday Inn hotels.

Take the steel metal complexity of a vehicle and fuse it with your lifestyle, your family, your heritage. Now capture that image with paints on canvas to demonstrate the essence you have created.

Univision Communications Inc. released a study conducted by Applied Research & Consulting LLC (ARC) analyzing the habits and preferences of Hispanic Teens. Applied Research & Consulting is one of the nation's leading independent research firms.

Key Findings of the ARC Study:

Dramatic increases in both the size and ethnic diversity of America's population, reflected in the 2000 census, are drawing a mixed reaction from the public.

The Hispanic Association on Corporate Responsibility (HACR) will hold its 15th Anniversary Symposium on Corporate Responsibility, "Celebrating Our Achievements, Reaching New Heights" on May 23-24 at the JW Marriott in Washington, DC.

Speakers will include:

According to this year's Los Angeles Area Emmy Award nominations recently announced by the Academy of Television Arts & Sciences (ATAS), KMEX-TV received four nominations in various news categories.

They include: