Business

Lone Star State Entrepreneurs named Mosaic Champions for Diversity by American Advertising Federation

Business leaders Alex and Cathy López Negrete, co-founders of Lopez Negrete Communications in Houston, have been named the 2021 “Mosaic Champions” by the American Advertising Federation (AAF). The AAF’s Mosaic Awards recognize individuals whose commitment to diversity and inclusion is evident through their creative work and organization-wide and industry-wide initiatives.

Thoughts on Strategy

What is strategy? Strategy is Future Competitive Advantage.  By Rishad Tobaccowala

In corporate America, Black senior leadership remains scarce [REPORT]

Although Black employees comprise 14 percent of all US employees, the Black workforce at the managerial level is just half of that: 7 percent. At senior-manager levels—vice president and senior vice president—it declines further, to 5 and 4 percent, respectively.

M&A Report 2021 [REPORT]

As the world locked down and masked up, M&A endured. Bain’s third annual Global M&A Report details how companies are using mergers and acquisitions to grow

Marketing in the Age of Working Remotely

As working both from home and the office becomes the norm post-pandemic, companies try and make the best of both worlds

Rates of remote work vary widely across the United States

The prevalence of remote work because of the pandemic* varies significantly across US states. Workers in their prime (aged 25 to 54) in professional and office jobs on the West coast and in the Northeast were much more likely to work from home.

Hispanicize Hangout: Teasdale, Campbell & Messianu [WEBINAR ON DEMAND]

Welcome to 2021 and the latest BUSINESS edition of Hispanicize Hangout featuring three all-star guests returning for one very special episode.  Elizabeth Campbell, Senior Director Of Cultural Engagement at McDonald’s Corporation,  Esperanza Teasdale, VP and General Manager of PepsiCo Beverages North America and the always insightful Luis Miguel Messianu, Creative Chairman and CEO of ALMA. 

On-demand: The Intersectional Afro-Latina Experience {WEBCAST]

The Culture Marketing Council presented their “The Intersectional Afro-Latina Experience”.

BEING INCLUSIVE OR CANCELING OUR CULTURE? WHY BRANDS, COMPANIES AND MEDIA SHOULD CAUTION USING “LATINX”

The debate around “LatinX” as a label among all people of Latin American descent rages on stronger than ever and I’ve realized that most brands, companies and the media don’t even bother to notice.  By Henry Cadena – Cultural Strategist | Brand Connector | Researcher

The Turd on the Table

Most successful companies and individuals defeat themselves. This comes from some combination of hubris, incestuous thinking and improperly aligned incentives.

Creative Spotlight Series: Paco Olavarrieta – d expósito & Partners

To begin our new series titled “Creative Spotlight Series”, we have chosen Paco Olavarrieta – Chief Creative Officer of New York based d expósito & Partners.  We will continue to highlight our great creative executives in this series, asking them key questions about the business.  Enjoy.

Claudine Waite joins MediaVillage as AdvancingDiversity.org Head of Partner Development

MediaVillage founder Jack Myers continues to build his AdvancingDiversity.org team with the announcement of Claudine Waite as Head of Partner Development at the B2B marketing, diversity and education company.

What’s Really Holding Women Back?

As scholars of gender inequality in the workplace, we are routinely asked by companies to investigate why they are having trouble retaining women and promoting them to senior ranks. It’s a pervasive problem. Women made remarkable progress accessing positions of power and authority in the 1970s and 1980s, but that progress slowed considerably in the 1990s and has stalled completely in this century.

Advice If You Are Considering Unpaid Internships

Since #unpaidinternships is trending, I want to provide advice if you’re starting your career and are considering an unpaid #internship today.

Tracking Job Losses for Mothers of School-Age Children During a Health Crisis

Around 10 million U.S. mothers living with their own school-age children were not actively working in January — 1.4 million more than during the same month last year, according to new U.S. Census Bureau data.

‘The Future is Female, Multi-colored, and Marvelously Different’

Everyone can learn from the female energy in our lives and women’s contributions as much as we have to learn from males, ungendered or multiculturals, without it being mutually-exclusive, a diss on others, or descending into divisiveness, reparation for the past, or white male bashing. America is not perfect, but it’s the only place in the world you can start with nothing and end up with your own thriving business, and despite the blemishes, get a fair chance. I know. I’ve lived around the world. And with gender and ethnic fluid GenZ on the horizon, the best is yet to come. Marvelously different is America.  By Liz Castells-Heard, CEO & Chief Strategy Officer, INFUSION

COVID-19 Changed the Advertising Playbook. Now What?

Even as the world begins to re-open more permanently, it’s clear that the pandemic will have a lasting impact on consumer behavior and brand-to-consumer engagement.  By Heather Jordan, SVP, Product Management, Ad Intel, Nielsen

The racial equity imperative [REPORT]

Challenge the status quo. Transform long-held beliefs and behaviors. Build a more equitable future, together. Businesses can help lead the way toward racial equity and our perspective can help you drive the change.

The impact of race, ethnicity, and national origin on opportunities: Perceptions and personal experience [REPORT]

A new Ipsos survey for the World Economic Forum finds that across the 27 countries surveyed, an average of 65% of all adults think that, in their country, someone’s race, ethnicity, or national origin influences their employment opportunities. When considering their own race, ethnicity, or national origin, an average of 39% say it has impacted their own employment opportunities.

Experts Say the ‘New Normal’ in 2025 Will Be Far More Tech-Driven, Presenting More Big Challenges [REPORT]

When pandemics sweep through societies, they upend critical structures, such as health systems and medical treatments, economic life, socioeconomic class structures and race relations, fundamental institutional arrangements, communities and everyday family life.

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