Fifty years after the first computer network was connected, most experts say digital life will mostly change humans’ existence for the better over the next 50 years. However, they warn this will happen only if people embrace reforms allowing better cooperation, security, basic rights and economic fairness.
Business
Experts Optimistic About the Next 50 Years of Digital Life [REPORT]
Is A ‘Serial Dealmaker’ Serious About Univision?
It is no secret that Univision Communications, led by CEO Vince Sadusky, has been looking to deleverage. With the September delivery of the privately held company’s Q2 results, Sadusky reiterated a July 3 company statement confirming that Univision’s Board of Directors is reviewing strategic options and that Univision has engaged financial advisors to assist with the process. By Adam Jacobson
The 2020 Vision for U.S. Retail and Beyond [INFOGRAPHIC]
In the future, will your wearable device recommend what to add to your grocery list? Will you be able to order a new chair from a mobile 3D printer that can deliver it to you in the next hour? When you reach for your favorite brand on the shelf, will it automatically communicate to the manufacturer to re-stock the shelf faster?
Suspension of disbelief.
By Gonzalo López Martí – Creative director, etc. / lmmiami.com
- Stop for a minute and consider this: the entire edifice of our industry is glued together by a few cognitive, psychological and behavioral phenomena.
NGL Collective named once again “Best Entrepreneurial Companies in America” by Entrepreneur
NGL Collective was once again recognized as one of the “Best Entrepreneurial Companies in America” by Entrepreneur magazine’s Entrepreneur360™ List, a premier study delivering the most comprehensive analysis of private companies in America.
Romero named Head of Ad Sales at Fuse Media
Fuse Media announced that Fernando Romero has been promoted to Head of Advertising Sales, reporting directly to the CEO.
US Soccer Is Neglecting Latino Talent—and It Shows
There are millions of youths playing soccer in the United States. So why is the men’s national team so terrible?
VC Firms Are Missing the Opportunity to Increase Investments in Women and Multicultural Founders
Increasing the number of companies led by women and multicultural entrepreneurs is not a top priority among the venture capital industry, despite data suggesting VCs acknowledge the opportunity to maximize returns, according to a new report and survey released by Morgan Stanley.
Five steps to prepare your future leaders for the future of work
I was honored to participate with experts from Edelman, Catalyst and Social Global Leaders in a panel discussion at Enactus about the future of work. Our collective perspective was clear: As a result of radical technology-driven disruption, organizations and their leaders must acknowledge their profound influence on redefining how work gets done. By Fiona Grandi
Internet Advertising Revenue Report 2019 Half Year Results
Internet advertising revenues in the United States totaled $57.9 billion for the half year (“HY”) of 2019, with Q2 2019 accounting for approximately $29.9 billion and Q1 2019 accounting for approximately $28.0 billion. Revenues for HY 2019 increased 16.9% over HY 2018 over HY 2018 with revenues of $49.5 billion.
Are Undifferentiated Media Brands Useless? The Law Says “Yes”
In Norbert Weiner’s landmark 1950 book, The Human Use of Human Beings: Cybernetics and Society, he shares a model for the future of communications and media that is, in fact, applicable today. “Entropy,” he theorizes, “is the original sin.” It’s a tendency in the universe toward the loss of differentiation, and a failure to differentiate among multiple choices leads to chaos. To Weiner, chaos means complete stasis, where everything is so balanced that there is no differentiation of energy and effort, resulting in complete “uselessness, thus creating stasis and chaos.” Entropy is the Second Law of Thermodynamics.
How CEOs Can Solve the CMO Dilemma
Like professional athletes at the mercy of team owners always looking for the next superstar, chief marketing officers appear to have the shortest tenure of any member of the C-suite. The median life span in the role was 28 months in 2018, dropping from the 31-month median tenure a year earlier, according to Spencer Stuart. While some departing CMOs are tapped for internal roles beyond marketing, such as general manager, more often than not they are shown the door and move on to their next gig.
Ad Exec Karina Dobarro On Working With Pitbull And Reaching Multicultural Audiences
Call her Ms. 305 Worldwide. Karina Dobarro has been named Chief Strategist and the highest-ranking woman at a venture launched by Cuban-American rapper Pitbull (Armando Pérez) and Horizon Media founder and CEO Bill Koenigsberg. Named 305 Worldwide, a play on two of the musician’s nicknames (“Mr. 305” and “Mr. Worldwide”), the new marketing agency concentrates on quality storytelling for multicultural audiences. By Court Stroud
Revenue growth management: The next horizon
Over the past decade, many consumer-packaged-goods (CPG) companies have mastered the fundamentals of pricing, promotions, assortment, and trade investment—revenue growth management’s four main elements. While that development has allowed CPGs to reliably capture value, the landscape has shifted, and the bar is rising.
Mimetic Theory & the suspension of disbelief
By Gonzalo López Martí – Creative director, etc. / lmmiami.com
Last week I ranted about the so-called Mimetic Theory.*
- Conceived by the late René Girard, an anthropologist and Stanford university professor, its premise is quite simple: it is impossible for us humans to make fully informed decisions and, therefore, we proceed to imitate other people’s behavior.
Bello named SVP of Multicultural Sales at iHeartMedia
iHeartMedia announced that Yesenia Bello has been named iHeartMedia’s Senior Vice President of Multicultural Sales, effective immediately.
Can Diversity and Inclusion Work in an America THIS Divided?
A new study by the Pew Research Center revealed that there is not only a growing division between Americans of both parties since the acrimonious 2016 election, but that levels of animosity are on the rise as well. By David R. Morse, CEO & President of New American Dimensions
Demystifying the employee experience for the whole organization [REPORT]
Organizations are continually tasked with understanding what their employees do, the tools they use to accomplish their work, and the environment in which they operate, and 70% of HR executives recognize the need for overall digital transformation. Just as the technology evolves, workplace culture must continue to be an utmost priority for leaders – and not just those in the C-suite.
Women: Primed and Ready for Progress
For every ad featuring strong women and girls, there’s the inexplicable product that was marketed specifically to women—but didn’t have to be. From household cleaners to snacks, some brands are creating unnecessarily gendered versions of products and often charging women more for it. The spotlight on this practice, which is referred to as the “pink tax,” is growing hotter. And it’s leaving the door wide open for new brands to make waves by openly calling attention to pink taxed items, challenging sexist stereotypes, empowering underprivileged women and creating products that put the comfort and desires of women, rather than society’s expectations, first.
Women in the Workplace 2019
This year marks the fifth year of our research on women in the workplace, conducted in partnership with LeanIn.Org. We look back on data and insights since 2015 from close to 600 companies that participated in the study, more than a quarter of a million people that were surveyed on their workplace experiences, and more than 100 in-depth one-on-one interviews that were conducted.