Conferences

4th National Latino Conference On Tobacco Prevention & Control.

One of the most influential components of LCAT’s activities is the National Latino Conference on Tobacco Prevention and Control. The theme of this year’s conference is “Marketing Disease to Latinos: Advocating for Social Change”. Every year the number of conference participants nearly doubles as the issue of how tobacco affects everyone’s health is of more and more importance. This year LCAT expects to welcome over 600 participants in San Juan, Puerto Rico.

2005 Upfront Schedule.

To help our industry professionals we have detailed this year’s upfront schedule for your planning purposes.

HPRA: What’s Next in Hispanic Marketing?

You have heard about population statistics and buying power figures. Five years after the 2000 Census where does the market stand now? And what are the new public relations and marketing trends companies are employing to reach Hispanics?

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