Creative

Emotional Ads resonate with shoppers this Holiday Season.

Well-known celebrities, “True Story” campaigns, children’s holiday pageants, and discounted toys were some of the components of retailer’s holiday commercials this year, touching both on the emotional side of holiday shopping and highlighting shoppers’ focus on price.

HispanicAd.com – News from El Ojo 2008 – Friday 10/31/2008 late night edition.

Friday was also a show stop at El Ojo de Iberoamerica 2008 en Buenos Aires.

HispanicAd.com – News from El Ojo 2008 – Friday 10/31/2008 morning edition.

El Ojo de Iberoamerica 2008 in Buenos Aires is DIVINO. DDB Latinoamerica offers their perspective on the industry and the future of the new Latin power.

Conill wins Top Honors at 10th Annual Creative Awards.

The biggest winner at Advertising Age’s 10th annual Hispanic Creative Advertising Awards show on Sept. 12 was Hispanic agency Conill, with prizes for Toyota Motor Sales, Procter & Gamble and T-Mobile, including the Best of Show award for Toyota’s “Is That the Lineman?” campaign.

Young Creatives win to go to Cannes.

The winners of the Print competition, going on to represent our market at Cannes in 2009 are: GREY AREA by Franco Caballero and Sasha Vazquez of Bromley Communications. Franco won the prize in last year’s competition as well. And Sasha has also previously won.

And for the second year in a row, the winners of the Film competition going on to represent us again in Cannes 2009 are: Nicky Angelino and Flavia Stefani of the Vidal Partnership with their piece A Little Buzzed.

How Movies are moving Online.

Seeing the bigger picture

Online film marketing is expanding—in scope and sophistication.

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