Digital
AI Among Hispanics: What the Data Shows, and What It Doesn’t Yet Understand
AI adoption has moved quickly across the U.S., and Hispanics are part of that momentum. But looking at adoption alone misses the more important question: how well are these tools actually understanding the people using them? By Maria Lucia Parra
What Radio Listeners Told Us About Their Social Media Habits
Social media shifts fast. What worked for your audience last year might not work now, which is why we regularly check in on where radio listeners actually spend their time online.
Digital Ad Revenue Climbs to Nearly $300B
Overall Revenue Grew +13.9% YoY; Video, Social, and Commerce Media Drive Growth as AI Reshapes the Ecosystem
Why anime fans should be on everyone’s radar
Anime is one of those streaming categories that often gets overlooked as only attracting a niche audience, and yet, over 45 billion minutes of anime content were streamed in the U.S. last year. The reality is anime has exploded into a global phenomenon with a diverse audience behind it—one that is a powerful cultural and economic force driving the cultural conversation and shaping the future of content, while also amassing spending power. Anime now has a major influence on some of the most widespread pop culture and mainstream trends of the last decade.
Teens’ Experiences on TikTok, Instagram and Snapchat. [REPORT]
Teens largely turn to TikTok, Instagram and Snapchat for fun and connection. But experiences around messaging, screen time and cyberbullying vary. And what teens say about how these sites impact their mental health
2026 Digital Media Trends: Capturing always-on fandom between releases and seasons
There are audiences, and there are fans. Fans represent a segment of consumers seeking long-term, consistent relationships with the intellectual property, artists, teams, and franchises they love.1 And while the media and entertainment industry is largely optimized around moments—blockbuster movie premieres, live sporting events, video game releases, and TV season launches—fandom isn’t experienced on the same schedule. Fans are willing to move across formats, platforms, and experiences during those big moments and in the “off-season,” in search of a continuity that they can’t experience otherwise. These fans may be signaling that the off-season isn’t a lull; it’s an opportunity.
Four Media Industry Leaders Partner to Launch ShowUp Studios
Four leading personalities in entertainment, music, and advertising —Mariano Chihade (Mandarina), Demián Falestchi (Kidscorp), Federico Lauría (DalePlay), and Carolina Lightcap (former Disney/Discovery)— are joining forces to launch ShowUp Studios, a new premium digital content studio and ecosystem for Gen Z, designed for YouTube, TikTok, and social platforms.
2025 Hispanic Content Report – Available for download for FREE
HispanicAd offers its annual report on key Content, Data & Social usage strategies, along with the importance of using Data strategies to engage the US Hispanic Consumer.
2026 Digital Media Trends: Capturing always-on fandom between releases and seasons
There are audiences, and there are fans. Fans represent a segment of consumers seeking long-term, consistent relationships with the intellectual property, artists, teams, and franchises they love.1 And while the media and entertainment industry is largely optimized around moments—blockbuster movie premieres, live sporting events, video game releases, and TV season launches—fandom isn’t experienced on the same schedule. Fans are willing to move across formats, platforms, and experiences during those big moments and in the “off-season,” in search of a continuity that they can’t experience otherwise. These fans may be signaling that the off-season isn’t a lull; it’s an opportunity.
‘Open Agentic Commerce’ and the end of ads – Agents are killing ads. Open protocols and a 28-year-old status code are about to replace them.
Agentic commerce is here. ACP and UCP promise checkout in ChatGPT and Gemini. Soon, hundreds of millions of consumers around the globe will find better products, merchants will have improved conversion rates, and platforms will be able to take 5-10%. But ChatGPT checkout is an incremental improvement. It will not reshape society as the internet did in the early 2000s. Open Agentic Commerce will. We must go back to the ‘90s to understand why. By Samuel Ragsdale
Rest Launches “Late Night Mistakes” Campaign During Sleep Awareness Week to Save Your Sleep (And Your Credit Card) from the 3 A.M. Doom-Scroll
To intercept this late-night madness, Rest, an AI-powered, Cognitive Behavioral Therapy for Insomnia (CBT-I)-inspired sleep program is launching its bold "Late Night Mistakes" campaign. Created in partnership with independent creative agency BeautifulBeast, the initiative subverts preachy, daytime wellness marketing by turning late-night e-commerce into a direct point of intervention. By hijacking live shopping streams and 2 a.m. social feeds - the exact environments where exhausted consumers make their worst choices - the campaign intercepts the doom-scroll to offer a proven behavioral health solution instead of another impulse buy.
“Is software dead?
That's the question on everyone's mind. It's what is being whispered in boardrooms, on X, and across investor calls right now. Having built businesses in communications, marketing, and media, I've seen lots of disintermediation before. (cable fragments and ends the broadcasters' monopoly, the internet, Google and search advertising, social media and programmatic advertising, and now AI and the collapse of the creative/distribution stack), and we reinvented, survived, and thrived through it all. With AI agents cranking out code faster than ever, SaaS stocks getting hammered, and headlines screaming 'SaaSpocalypse,' it's easy to buy the panic. By Tony Dieste
THE 2028 GLOBAL INTELLIGENCE CRISIS
What follows is a scenario, not a prediction. This isn’t bear porn or AI doomer fan-fiction. The sole intent of this piece is modeling a scenario that’s been relatively underexplored. This artilcle requires Brain Power
The Future Of AI Marketing Looks A Lot Like Its Past
Twenty years ago, the CMO Council was warning about fragmented data, misaligned teams, weak measurement and fragile trust. Sound familiar? Those same failures are now being scaled at machine speed. By Tom Kaneshige - Chief Content Officer: CMO Council
CTV surpasses linear TV in US consumption, but mobiles environments still underutilized
𝗔𝗿𝗲 𝘄𝗲 𝗺𝗶𝘀𝘀𝗶𝗻𝗴 𝘁𝗵𝗲 𝗳𝗼𝗿𝗲𝘀𝘁 𝗳𝗼𝗿 𝘁𝗵𝗲 𝘁𝗿𝗲𝗲𝘀 𝘄𝗵𝗲𝗻 𝘄𝗲 𝘁𝗮𝗹𝗸 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝗲𝘃𝗼𝗹𝘂𝘁𝗶𝗼𝗻 𝗼𝗳 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗺𝗲𝗱𝗶𝗮? By Harry BrowneH - VP - TV, Audio & Display Innovation at Tinuiti
State of AI in Marketing 2026 [REPORT]
If 2025 was "The AI Inflection Point," we're dubbing 2026 "The Operational Era of AI."
Publiespaña Select Multicultural Web Media as Exclusive Ad Sales Partner
Multicultural Web Media, a new digital media technology company, announced it will serve as the exclusive advertising and sales representation for Publiespaña, a subsidiary of Mediaset España, audiovisual groups and content creators in the Spanish market. Mediaset España operates seven linear television channels and their associated websites, as well as a live and on-demand content platform and a portfolio of thematic digital sites, all with a strong Hispanic focus and high audience engagement.
The Fourth Monkey has emerged………
You shouldn't have to compete with a phone for someone's attention in a meeting. By Chris Laping - The Emotional Intelligence Network
What we know about internet use, smartphone ownership and digital divides in the U.S.
For 25 years, Pew Research Center has tracked some of the biggest technological shifts in history.
Teens, Social Media and AI Chatbots 2025. [REPORT]
Roughly 1 in 5 U.S. teens say they are on TikTok and YouTube almost constantly. At the same time, 64% of teens say they use chatbots, including about 3 in 10 who do so daily
