Industry

MediaCo promotes René Santaella to Chief Growth & Innovation Officer

MediaCo Holding Inc. announced that it has appointed René Santaella to the newly created role of Chief Growth & Innovation Officer (CGIO), effective today. In this expanded executive role, Santaella will own MediaCo’s end-to-end “Supply + Growth Engines” chain that converts content investment into scalable distribution, deeper audience engagement, increased inventory scale and quality, and improved monetization performance across MediaCo’s entire portfolio.

Immigration will play an essential role in shaping the future of US economic growth

Immigration patterns in the United States appear to be shifting after the post-pandemic surge. Between 2022 and 2024, the foreign-born labor force expanded at an average annual rate of 4%, while the native-born labor force grew by just 1.1%. But that trend now seems to be changing: Net immigration fell sharply last year, and is expected to fall even further this year.

Insights on Entravision’s change in Leadership ….

Thoughts from Maria Martinez-Guzman - President of Entravision Media; and Eduardo Maytorena - President of Entravision Audio.

Entravision Aanounces New Leaders for its US Media Business

Entravision announced three promotions in its US Media leadership team:

  • Maria Martinez-Guzman to President of Entravision Media;
  • Eduardo Maytorena to President of Entravision Audio; and
  • Winter Horton to Chief Revenue Officer

FOR THE CULTURE: How Multicultural Gen Z Creators Are Shaping Brand Narratives. [REPORT] – Part 3

We are excited to share our new five-part cultural intelligence report, The Omnicultural Series. This series explores the rise of the Omnicultural segment: who they are, how they behave, and, most importantly, what this evolution means for brands and business opportunities, along with other key insights shaping today’s cultural landscape.

Black History Month Isn’t Gone. It’s Just Quiet.

This Black History Month feels unusually quiet. By Pepper Miller - Cultural Insights Strategist & Trust Steward 

Mediaco adds to executives to team

MediaCo adds Jason Corelli and Victor Guzman to key positions.

Price premiums are the ultimate measure of successful professional relationships. Holding Companies have failed to achieve them

Clients pay extremely well for improved growth and performance. Fees paid to consultants prove this theory. Madison Avenue's pricing is commodity-like, indicating the ineffectiveness of agency work. By Michael Farmer is Professor of Branding & Integrated Communications at The City College of New York. 

THE 2028 GLOBAL INTELLIGENCE CRISIS

What follows is a scenario, not a prediction. This isn’t bear porn or AI doomer fan-fiction. The sole intent of this piece is modeling a scenario that’s been relatively underexplored.  This artilcle requires Brain Power

NETWORK AUDIO SALES LEADER JIM LYKE RETURNS TO SBS TO SPEARHEAD AIRE NETWORK’S NATIONAL & DIGITAL REVENUE EXPANSION

Spanish Broadcasting System, Inc. (“SBS”) announced the appointment of Jim Lyke as Executive Vice President of Network Radio and National Digital Sales for AIRE Radio Networks.

Amancio Victor Suarez passes ….

A proud Cuban and pioneering entrepreneur, Amancio Suarez played a defining role in shaping the voice and spirit of the Cuban exile community in Miami. He was the owner of the radio facility that became WAQI-AM “Radio Mambí,” which under his leadership grew into one of the most influential Spanish-language talk radio stations in the United States and a powerful voice for the Cuban-American community. He later founded Radio Ritmo, further expanding his impact on Spanish-language broadcasting and strengthening the cultural and civic presence of the community.

The Future Of AI Marketing Looks A Lot Like Its Past

Twenty years ago, the CMO Council was warning about fragmented data, misaligned teams, weak measurement and fragile trust. Sound familiar? Those same failures are now being scaled at machine speed. By Tom Kaneshige - Chief Content Officer: CMO Council  

CTV surpasses linear TV in US consumption, but mobiles environments still underutilized

𝗔𝗿𝗲 𝘄𝗲 𝗺𝗶𝘀𝘀𝗶𝗻𝗴 𝘁𝗵𝗲 𝗳𝗼𝗿𝗲𝘀𝘁 𝗳𝗼𝗿 𝘁𝗵𝗲 𝘁𝗿𝗲𝗲𝘀 𝘄𝗵𝗲𝗻 𝘄𝗲 𝘁𝗮𝗹𝗸 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝗲𝘃𝗼𝗹𝘂𝘁𝗶𝗼𝗻 𝗼𝗳 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗺𝗲𝗱𝗶𝗮?   By Harry BrowneH - VP - TV, Audio & Display Innovation at Tinuiti

Complexity is fear.

Complexity is fear.  It's hiding behind layers so as not to omit an opinion.  By Jose-Guillermo DIAZJ - Founder & Chief Vision Architect // Miami Ad School Punta CanaFounder & Chief Vision Architect

CMO “AI Blind Spot” as 65% Expect Role Disruption, Yet Only 32% Say Significant Skill Changes Are Needed

Marketing Leaders Face a Widening AI Literacy Gap as AI Shifts From Productivity Tool to Growth Capability.

How do President Trump’s Executive Orders on DEI apply a company?  Impact on Hispanic Marketing?

Some of President Trump’s actions apply only to the federal government, but several of his executive orders impact the private sector. EO 14173, for example, applies to all companies in the private sector and has additional implications and requirements for federal contractors and grantees.

State of AI in Marketing 2026 [REPORT]

If 2025 was "The AI Inflection Point," we're dubbing 2026 "The Operational Era of AI."

Mortgage industry failing Spanish-speaking buyers as Hispanic homeownership surges, says broker – Why the language barrier is holding back Hispanic buyers

While some mortgage companies offer documents in Spanish, there are many others that do not. One mortgage broker is shining the spotlight on this issue in hopes that there will be more industry-wide adoption of document translation.  By Matt Sexton

US Economic Forecast 2026-2030

Investment in artificial intelligence is supporting the economy, but questions remain about how long the momentum can last

40% of CMOs Who Push for Larger Brand Budgets Will Lose Influence With the C‑Suite

Brand “Doom Loop” Persists As 84% of Companies Struggle to Measure Brand Value

Skip to content