In April, José López-Varela announced the creation of the AHAA PPM Advisory Council, designed to explore industry issues and opportunities surrounding Arbitron’s Portable People Meter (PPM), the new electronic radio broadcast measurement system. The AHAA Advisory Council comprises representatives from various AHAA member agencies, Hispanic Radio Broadcasters and Arbitron.
Organizations
Look Who’s Leading…
Hispanics are growing in numbers and stature in the U.S. and Latino influence is changing the complexion of American culture. The advertising and marketing industry is no exception.
In a rousing, star-studded, three-day event, the Hispanic-specialized marketing industry will explore the dynamics of leadership in all areas of our society and the link to the opportunities and what is occurring daily in agencies creating advertising targeted to Latinos.
ANA introduces new Digital Media Category for Multicultural Excellence Awards.
Recognizing the transformation taking place in the marketing landscape, the ANA (Association of National Advertisers) has added a new category to its annual Multicultural Excellence Awards to highlight work in digital media. Entries are now being accepted, and winners will be announced at the ANA’s 10th Annual Multicultural Marketing Conference, November 16-18 in Boca Raton, FL.
AHAA celebrates talented Young Professionals at 2nd Annual Awards Ceremony.
Three young Hispanic advertising professionals received top honors among their peers Friday at the 24th Semi-Annual Association of Hispanic Advertising Agencies Conference. Launched last year, the Hispanic Media Buying and Planning Rising Star competition recognizes the boldly creative and emerging talent in the media buying and planning discipline within Hispanic marketing agencies.
Miami agency executive Jose Lopez-Varela to lead Association of Hispanic Advertising Agencies.
Jackie Bird, chairwoman of the Association of Hispanic Advertising Agencies (AHAA) and president/CEO of Winglatino, stepped down from her association post in the annual transition of leadership to a new executive on Friday. Jose Lopez-Varela, CEO of ADN Communications in Miami will spearhead the efforts of the Hispanic advertising industry during the coming year in his new role as AHAA chairman.
Ingrid Otero-Smart named to AHAA Board of Directors.
Anita Santiago Advertising (ASA) announced that ASA President, Ingrid Otero-Smart has been named to the Board of the Association of Hispanic Advertising Agencies (AHAA).
