2007 will be an exciting year for all forms of digital advertising and marketing. Here are 10 key developments to expect.
Agency
World Future Society – OUTLOOK 2007.
The World Future Society has released a 12 page report forecasting more than 70 major global developments for the coming year and beyond.
Predictions 2007 – The New Networked Self.
Future-focused trend consultancy Faith Popcorn’s BrainReserve anticipates the forging of a new type of identity in the coming years: The New Networked Self. The technological advances of the information age have produced the most powerful tools yet for shaping our collective human destiny.
Media of Influence in Holiday Shopping.
For marketers trying to increase marketing ROI this holiday season, aligning their ad expenditures with what consumers say most influence them to shop a particular store is a great place to start.
Unemployment plays small role in spurring Mexican Migration to U.S.
The vast majority of undocumented migrants from Mexico were gainfully employed before they left for the United States, according to a Pew Hispanic Center report released today. The report suggests that failure to find work at home does not seem to be the primary reason that the estimated 6.3 million undocumented migrants from Mexico have come to the U.S.
Nielsen issues ‘Most Popular Lists’ for 2006.
Several Nielsen media tracking businesses released a year-end look at the most popular media trends among Americans during 2006. This is the first time the Nielsen companies have released a compilation of “Top 10’s” for the Nielsen brands. Going forward this information will be released publicly on a regular basis.
