American teenagers look forward to enjoying life, which doesn’t necessarily include climbing the corporate ladder.
Agency
Perez – President & CEO @ Nike.
Nike, Inc. announced the appointment of William D. Perez as President, Chief Executive Officer, and Director effective December 28, 2004. Mr. Perez will succeed Nike, Inc. co-founder, Chairman and Chief Executive Officer Philip H. Knight, who will continue as Chairman of the Board of Directors.
Television Set Ownership.
There are an estimated 287 million television sets in the U.S. What do African Americans and Hispanic Television Households represent?
Inner Cities Have Middle Income Population…. Untapped market For Retailers.
America’s inner cities have a significant moderate to middle income population that offers a remarkable concentration of spending power, yet retailers continue to bypass this largely untapped market, according to a study released by the Initiative for a Competitive Inner City (ICIC).
Advertising Industry To Provide $5.2 Trillion Boost To The U.S. Economy In 2005.
The advertising industry is projected to drive $5.2 trillion into the U.S. economy next year, a major new economic study has found. The total economic activity generated by advertising — which includes direct spending, supplier spending and inter-industry activity – will account for a projected 20.5 percent of the United States’ economic activity. Advertising will also generate an estimated 21 million jobs, or 15.2 percent of the national workforce of 139 million.
Beyond Bodegas – Developing A Retail Relationship With Hispanic Customers.
The real competition for Hispanic market share takes place at the local level. With scores of insights into the mindset and shopping behavior of Hispanic consumers, this book Jim Perkins will help you win the loyalty of Hispanic customers one neighborhood at a time.
