Agency

Near the end of the Great Recession, about one-in-five Hispanics ages 18 and 19 were “disconnected youth” – neither working nor going to school.  By Jens Manuel Krogstad and Richard Fry

HistoryMiami announced that Ivon Rodriguez has joined the museum’s senior leadership team as the new vice president of marketing.

Univision Communications Inc. will be honored at the 32nd Annual Walter Kaitz Foundation Fundraising Dinner on Wednesday, September 30, 2015, in New York City.

Walton Isaacson has named Juan Bonilla to the new position of Senior VP of Business Development, effective i

Marketers have, of course, cottoned onto the fact that today’s women have little in common with the figure of the typical housewife who dominated the 80s. They are well aware that the role of women both in family and public life has undergone a radical transformation which shows little sign of stopping.  by Cécile Gorgeon –  Added Value

The Mobile Marketing Association (MMA) announced the results of the latest Smart Mobile Cross Marketing Effectiveness (SMoX) study, a scientific examination conducted for The Coca-Cola Company in China earlier this year.

Thanks to ad-blocking technologies, many of the web’s most informed and devoted users have a very different internet experience than the ones marketers and publishers have built: no display or pre-roll video ads, no retargeted ads and, in many cases, no native ad content.

These economic woes have significant impact on teens and young adults in the affected countries. Youth unemployment is higher than 50% in Greece, and young people are leaving en masse. The same is true for Puerto Rico, where more than 300,000—many of them young people—have left over the last 15 years to relocate to the U.S.. Enrollment in Puerto Rican public schools is down a staggering 40% over the last decade.

Powered by the Toyota Corolla, these artists will share their journey through real-time social media content.

Founders and Executive Producers Diego Luna, Pablo Cruz and Eric Bonniot announced the formation of GLORIA, a multi-platform production studio specializing in branded entertainment.

The popular Journalist, and TV presenter Carmen Dominicci, is launching her new website CarmenDominicci.com and blog #RetoDominicci, taking over social media this upcoming Saturday.

Inc. magazine has unveiled its 34th annual Inc. 5000, an exclusive ranking of the nation’s fastest-growing private companies. República, an independent cross-cultural advertising, digital and communications agency, has earned its place on the important list for the fifth consecutive year.

If the department store has largely become an anachronism in modern retailing, what does that suggest for the future of the supermarket? And what does it mean for CPG brands whose primary channel has been the supermarket for the last 80 years?

Verizon will be honored with the 2015 Award for Leadership in Hispanic Television at the 13th Annual Hispanic Television Summit, set for October 22 at the Park Central Hotel.

CafeMom launched Vivala.com for the millennial Latina.  

Telemundo announced it will honor Mario Kreutzberger, better known as Don Francisco, at its 2015 “Premios Tu Mundo” for his lifelong contributions to Spanish-language television and popular culture around the world.

Hispanic Americans — particularly those who speak Spanish on a regular basis — don’t shop in the same way, and don’t buy the same things, as other Americans, according to The NPD Group.

Brands which achieve meaningful “difference”, such as by establishing a clear purpose, can yield benefits like rising valuations and equity, according to Millward Brown.

Companies have more data at their fingertips than ever, so why do online shoppers remain such a mystery? The solution begins with bringing all the information together to form a meaningful picture of the consumer.

Moneyball: the agency industry isn’t as profitable as it used to be.