Spanish Broadcasting System Inc., (SBS) announced the appointment of Berry Jasin as Vice President of National Sales of SBS’s Consolidated Operations. In this role, Berry will be responsible for coordinating and developing successful national sales and marketing campaigns for the entire SBS group.
Agency
TV, Mobile see gains in Viewing Time.
Despite an increasing fixation with all things digital—including online video viewing—US adults are still watching more and more traditional TV, whether it’s live or recorded on a DVR or DVD, eMarketer estimates. The average adult consumer spends 4 hours and 34 minutes each day watching TV and video on a traditional television set this year, up 10 minutes from last year.
Bromley chooses Education as a fundraising focus for the holidays.
To ORIGINATE CHANGE in our community, Bromley plans to conduct a fundraising campaign through social media on behalf of Communities In Schools of San Antonio.
Top 10 Technology Trends for 2012
Deloitte announced the research findings from its 3rd annual “Tech Trends 2012” report, which identifies and predicts the top 10 emerging and disruptive technologies that are expected to play a crucial role in how businesses are anticipated to operate globally in 2012 and beyond.
A Multicultural Lever for the Economic Machine.
As financial services professionals, we must understand the broader landscape of socio-economic trends in our country. The recession and economic upheaval of the last few years has illuminated the significance of small business owners in the U.S.
Advertising & Marketing Industry shows commitment to LGBT Workplace Equality.
With no federal nondiscrimination law and limited state protections, the Human Rights Campaign Foundation’s Corporate Equality Index (CEI) has helped transform the American workplace for the better over the past ten years.
Religion not a Critical Factor for Latino Voters.
impreMedia announced the results of a national tracking poll focused on religion and social values.
Online Video Viewing passes 50% of Total US Population.
Having surpassed 50% penetration among the general population in 2011, online video viewing is now a mass-market pursuit. Increasing numbers of Americans are watching more content on more devices than ever before.
Retailer Digital Marketing Spending to Increase across all Channels in 2012
While traditional digital channels such as search and email continue to dominate retailer marketing spending, social and mobile channels are growing in importance. Marketers are also seeking to improve data analytics capabilities to identify the most profitable channels and design the optimal marketing mix for driving engagement and sales. DOWNLOAD Report Here.
Brands & Consumers make Online CPG Sales a Reality.
Despite early failed attempts at selling consumer packaged goods (CPG) online—who can forget Webvan or Pets.com?—sales have been steadily increasing since the middle of the last decade. Online sales of everyday staples more than doubled between 2006 and 2010 and are expected to double again by 2014.
Lanza Group and Centennial Olympic Park form multi-year partnership for Fiesta Atlanta.
Lanza Group, LLC announced Centennial Olympic Park as the official home of Fiesta Atlanta through 2015.


























