Co-Star of Napoleon Dynamite (Pedro). We talked to Efren about several upcoming movies releasing this summer, including Crank 2. We also talked about his recently published book called “Direct your own Life”, his side job as a DJ and…
By Dieste Latincast
To listen, THINK and join the conversation CLICK above.
At re:group we receive numerous Request for Proposals and Quotes (RFPs and RFQs) from prospective clients. Of late, they are becoming more arduous and less helpful in telling us what they are trying to accomplish.
A new Pew Research Center report finds that for the typical American household, the Great Recession that began more than a year ago came on the heels of a less dramatic but equally unusual economic phenomenon: a Phantom Recovery.
Miami based Hispanic Group has been assigned the media planning and buying responsibilities for Discovery en Español US Hispanic.
According to SNL Kagan’s updated “Radio/TV Station Annual Outlook,” radio and TV revenues will continue to fall in 2009 but are expected to regain some ground over the long term.
Let me try to make the case for why it’s in your best interests to preserve, or even increase, budgets for market research during these trying times.
Detour, a Social Communications Agency for the Hispanic Market, has opened operations with offices in Irvine, CA.
Detour specializes in creating and implementing complete social communications campaigns, which involves branding, strategy advertising and graphic design services.
Coca-Cola invites the more than 45 million U.S. Hispanics to take a break, open a Coke, unleash their dreams and enjoy one of life’s simple pleasures. “Destapa Tus Sueños” or “Unleash Your Dreams” is the central message for ‘Destapa La Felicidad,’ the Hispanic adaptation of ‘Open Happiness’ – the new global integrated marketing campaign for Coca-Cola that launched in January.
Viewers watching the annual Premios Lo Nuestro music awards show found their attention drawn to a different breed of celebrity. The Foster Imposters returned, showing off their latest dance moves, in a new advertising campaign that shines a spotlight on chicken that has been deceptively injected with saltwater, and the consumers who are unknowingly paying for it.
How to kill a great idea.
