Tom Arnost has departed Telemundo where he held the post of Executive Vice President & Chief Revenue Officer, Telemundo Station Group since September of 2012.
Business
US Total Media Ad Spend Inches Up, Pushed by Digital
eMarketer expects US advertisers to spend $171.01 billion on paid media this year, up 3.6% over 2012 spending levels, according to our most recent forecast of US ad spending.
Digital Music Sales Grow While Overall Industry Declines
There’s no way around it—the music industry faces a serious challenge in maintaining revenues in the digital era. Audiences are consuming music through new channels that are still in the process of being monetized, such as online radio, and piracy remains a steady threat to the bottom lines of music companies across the globe.
Our America: The Latino Presence in American Art opens at the Smithsonian American Art Museum.
The exhibition presents 92 artworks in all media, 63 of which have been acquired by the museum since 2011, representing its deep and continuing commitment to collecting Latino art. “Our America” will be on view from Oct. 25 through March 2, 2014. The exhibition is organized by E. Carmen Ramos, curator of Latino art.
Hispanic Teen Drug use significantly Higher than Other Ethnic Groups.
The Partnership at Drugfree.org released new research from the latest Partnership Attitude Tracking Study (PATS), a nationally projectable survey that tracks teen drug and alcohol use and parent attitudes toward substance abuse among teens.
AHAA continues Membership Expansion and Thought Leadership Initiatives.
Nearly 18 months ago, AHAA: The Voice of Hispanic Marketing announced a strategic shift to expand beyond Hispanic advertising agencies and advocate for all marketing, communications and media firms with trusted Hispanic expertise. Since then, membership has increased by more than 15 percent and AHAA’s Annual Conference has proven to be its most successful yet, with a prominent list of C-suite leaders and industry experts and record-high attendance. In addition, AHAA continues providing the most compelling research as part of its thought leadership platform that helps define best practices in Hispanic marketing and identify the best opportunities for corporate investment and growth.
Welcome to the ‘AY CARAMBA’ side of the force.
The Hispanic market started with marketing-focused agencies that enjoyed their moment of relevance as far as the construction and justification of that market was concerned. But now, to grow in the Hispanic market you may need to add a more creative, appealing layer. By Pablo Carpintero
2013 Ad Spending Forecast downgraded to 3.4% Growth.
GroupM revised its biannual worldwide measured advertising spending forecast for 2013 downward to $507 billion reflecting a 3.4 percent growth rate compared to the 4.5 percent rate predicted in December of last year.
Moguldom launches Lossip.
Moguldom Media Group announced the launch of Lossip, the Hispanic counterpart to Moguldom’s African American destination, Bossip. The English-language website will cover pop culture and entertainment for the young Hispanic audience, with particular resonance among multicultural females 18-34.
U.S. Pay TV. [REPORT]
While Hispanics account for 16% of the total U.S. population, this group accounts for 38% of the total number of broadcast-only TV households nationwide that can support a Pay TV subscription – well beyond any previous estimates we have seen. by Richard Taub.