News
Telemundo Launches ‘Tu Momento. Tu Jugada.’ – a Nationwide Initiative Inspiring Future Leaders Through Sport and Community

Telemundo announced Tu Momento. Tu Jugada. — known in English as Telemundo’s Next Play — a nationwide sport impact and community initiative that champions the transformative power of sports to character, teamwork and leadership. Supported by Comcast NBCUniversal, the grassroots initiative spans multiple sports and communities, combining mentorship, live events, and local partnerships to help young people develop confidence, connection, and the skills that shape future leaders.
Vme TV Premieres “Cumbre Diálogo Presidencial”

Vme TV announces the premiere of “Cumbre Diálogo Presidencial,” a television special that revisits the most significant moments from the recent Summit for Democracy held in Miami by Grupo IDEA, together with Miami Dade College and prominent institutions dedicated to the defense of freedom and democratic governance.
Communications VS Public Relations

People often think communications and public relations are the same thing or, worse, that they are “easy” to do. Until it is time to do the work. reality is comms and PR are related, but they are not the same. And professionals in this field know just how much strategy, precision, and emotional intelligence sit behind what the public sees. By Tracy Schaller - Strategic Brand & Communication Leader
A Latino Heisman Isn’t Just a Football Story — It’s an American One

This year’s Heisman conversation is about more than highlight reels, quarterback efficiency ratings, or who can win one more game under the brightest lights. The rise of Vanderbilt’s Diego Pavia and Indiana’s Fernando Mendoza — two Latino quarterbacks leading the sport’s most prestigious award race — reflects something deeper: the evolution of America itself. By Gabriela Alcantara-Diaz - Founder, President / SEMILLA Multicultural, Inc.
MediaCo’s EstrellaTV to Broadcast and Stream Tigres vs. Toluca in the Liga MX Finals

EstrellaTV, the multiplatform Spanish-language network owned by MediaCo Holding Inc., announced that Tigres will face Toluca in the Liga MX Finals, airing live this Thursday across EstrellaTV’s broadcast and streaming platforms.
Gen Z Sees AI Automating 20% of Their Future Full-Time Jobs but Are Confident in Ability to Adapt to AI Advancements in Their Field

Half of Generation Z (Gen Z) interns expect 20% of their jobs to be automated by AI when they start full-time roles, but 92% are confident in their ability to adapt to AI advancements in their fields, according to a new survey from KPMG LLP, the U.S. audit, tax and advisory firm.
Happy Holidays & New Year

We hope that you, your families and business associates enjoy a very Happy Holidays & New Year. HispanicAd
The ‘attention equation’: Winning the right battles for consumer attention. [REPORT]

Anyone who has spent too much of an evening trying to choose between entertainment options or ping-ponging back and forth between their TV screen and their phone while attempting to watch a new show or movie knows how many different forms of media are fighting for their attention.
No surprise that 2026 is shaping up to be another ‘more with less’ year.

No surprise that 2026 is shaping up to be another 'more with less' year. But the eye-opening stat from the WARC team's latest Voice of the Marketer report is that Marketing budgets are lagging business sentiment. By David Tiltman - Chief Content Officer, WARC; SVP Content, LIONS Intelligence
Brand is not a Cost Center. Brand is the engine.

Marketing is the toughest role in any organization. My opinion, but I live it. Here’s why. By Jennifer Cooper - Chief Marketing Officer | Strategic Partner to CEO’s and COO’s
Latinos are Rethinking Holiday Traditions and Travel Plans Amid Rising Costs

New data from the BMO Real Financial Progress Index finds Latinos in the U.S. will spend an average of almost $650 more this holiday season than in 2024. On average, U.S. Latinos expect to spend nearly $2,700, a 30% increase from last year, despite many reporting cutting back in key categories such as travel, decorating and entertaining due to rising cost of living concerns.
SBS Trims Expenses, Records $2.8M Gain From Puerto Rico Sale

Even as overall revenue declined year-over-year, Spanish Broadcasting System more than doubled its third-quarter net income in 2025 compared to 2024’s Q3 results through aggressive expense reduction and the sale of its Puerto Rico television properties.
U.S. SOCCER DEBUTS OFFICIAL 2026 WORLD CUP CAMPAIGN CHAMPIONING USMNT’s GRIT AND RESILIENCE, NARRATED BY MARCELLO HERNANDEZ

U.S. Soccer today unveiled Never Chase Reality™, its official 2026 World Cup Men's National Team campaign, narrated by Marcello Hernandez. The 90-second film honors the past, challenges expectations, and invites fans to believe in what's possible. Combining insights from fan research and sentiment analysis to reflecting the hope and ambition of the players, Never Chase Reality™ reflects the journey to 26 for the Men's National Team.
Corona Feliz Navidad Yule Log

For 35 years, Corona’s O’Tannenpalm commercial has been a cultural staple, signaling the start of the holiday season with its simple, serene beach imagery. This year, the brand is evolving that legacy in a way that taps into modern content trends while staying true to its roots.
Educated but Underprepared: Closing the Career Readiness Gap

For today’s young people, a good job after graduation is no sure thing. As of July 2025, the youth unemployment rate in the US was more than double the overall unemployment rate—even as employers struggle to fill critical roles.
Income, Poverty and Health Insurance Coverage in the United States: 2024

The U.S. Census Bureau announced that real median household income was $83,730 in 2024, not statistically different from the 2023 estimate of $82,690. The official poverty rate fell 0.4 percentage points to 10.6% in 2024.
Jimena Aguilar on Nueva Network

Nueva Network announced the addition of Jimena Aguilar, International Model, Influencer, Host & Presenter, Global Brand Spokesperson, Voice Talent, and Producer, to its syndication affiliation.
Telemundo Kicks-off The Playmakers in Washington, D.C., Uniting Sports Leaders Ahead of the Final Draw for the FIFA World Cup 26™

Telemundo hosted its inaugural The Playmakers event last night in Washington, D.C., convening influential voices across sports, business, and media for an evening of powerful conversations ahead of the FIFA World Cup 26™ Final Draw.
Loud And Live and La Tropical Announce Multi-Year Partnership Spanning Across Iconic South Florida

Loud And Live, the Miami-based entertainment, marketing, media, and live events company, announced a landmark multi-year and multi-event partnership with Cervecería La Tropical, Cuba's oldest brewery, remixed in Wynwood, Miami.
Creator Economy Ad Spend to Reach $37 Billion in 2025, Growing 4x Faster than Total Media

The Interactive Advertising Bureau (IAB) released its 2025 Creator Economy Ad Spend & Strategy Report, revealing a surge in U.S. creator economy investment that is reshaping modern media strategies.
























