The California Milk Processor Board (CMPB) – the creator of GOT MILK? and TOMA LECHE (Drink Milk) – will launch an integrated advertising campaign that will involve multiple media touch points as part of its ‘More than Just Milk’ (Mucho Mas Que Leche) campaign.
Cinema
Hispanics voice their Admiration for the U.S. Navy.
The campaign, which is an extension of the general market campaign “A Global Force for Good,” launches the Navy’s new Spanish tagline “Al Servicio del Bien,” (Serving the Greater Good) created by Accentmarketing.
NYILFF comercial contest to promote event – – Call for Entries.
The New York International Latino Film Festival (NYILFF) returns for its 11th year bigger and better than ever, calling for submissions for the premier Latino film festival in the country. NYILFF also announces its “Watch Yourself” TV Commercial Contest, calling for script/storyline entries for the festival’s 2010 commercial.
Movie reviews from a Latino perspective.
Jack Rico is founder and editor of Showbizcafe.com, a website dedicated to providing movie information and reviews to Spanish speaking audiences. After 10 years in front of the cameras as the weather and entertainment correspondent for WXTV/Ch. 41 in NY, he decided to change career paths and go behind the scenes to give us a more in depth look at movies today, from a Latino point of view. To listen to podcast CLICK above.
