Direct Marketing

DMA Directo – 2002 Excellence In Hispanic Direct Marketing.

February 18, 2002

Lipton – DMA Directo Professional Of The Year.

February 5, 2002

La Opinión Joins Papel Media Network.

January 25, 2002

DMA Directo Council Honors Verizon.

January 21, 2002

Telephone Marketers Commitment To Increase Self-Regulatory Efforts.

December 31, 2001

AIM Rebranded As The Association Of Interactive Marketing.

December 29, 2001

Worldlink en Español Launches.

September 9, 2001

DMA Study: Privacy Legislation Could Cost Nonprofits $9 Billion.

July 30, 2001

WorldLink Launches DRTV – WorldLink Español.

July 13, 2001

The DMA’s Directo Council Goes To Congress To Discuss Issues Affecting Marketing To Hispanics.

July 6, 2001

Privacy Legislation Will Reduce Mail Volume – Could Lead To Future Postal Rate Increases.

June 18, 2001

TVN Directo – U.S. Hispanic 24-Hour Direct Response Channel.

June 16, 2001

Direct Marketing Revenue Growth Outpaces Overall U.S. Advertising Sales Growth By 54%.

April 7, 2001

When Hispanic Mailboxes Are Empty – Cartel Senior Managers Blame Hispanic Ad Agencies.

February 19, 2001

Valassis Signs Deal With Papel Media Network.

February 12, 2001

InternetMercado Signs Distribution Agreement With SoloElla.com.

January 19, 2001