“El Beso del Escorpión”premieres Monday, March 6 at 10 am/ 9 C on Azteca America
Media
Azteca America announces the premiere of El Beso del Escorpión
Azteca America 2017 Upfront Road Trip
Azteca America announced that it will once again host its Upfront showcase in New York, Chicago, Los Angeles and Dallas, and this year will add a fifth stop in Miami to celebrate the launch of Azteca’s new full-power Miami station, WGEN.
Univision 2017 Upfront
Univision Communications Inc. (UCI) will host its annual upfront presentation on Tuesday, May 16, 2017.
María Elena Salinas to be inducted in Broadcasting Hall of Fame
Award-winning journalist and co-anchor of “Noticiero Univsion” María Elena Salinas will be inducted into the National Association of Broadcasters (NAB) Broadcasting Hall of Fame at the 2017 NAB Show Television Luncheon on Monday, April 24 in Las Vegas.
Pombo named VP of Production Management & Business News
Telemundo announced that Vanessa Pombo has been promoted to the newly created position of Vice President of Production Management and Business News, Telemundo Network.
Luis Jimenez is back Univision Radio NYC. ¿Otra Vez?
Univision Communications Inc. (UCI) announced the return of radio personality, Luis Jimenez, to New York’s airwaves with a new morning drive show debuting on March 13.
Univision Renews with Nielsen Audio
Nielsen announced that Univision has signed a multi-year agreement with Nielsen Audio.
Diversity in Storytelling: Fueling Box Office Success with Hispanics
Like any art form, movies are a mirror of our society. And as the U.S. continues to evolve into a minority-majority nation, studios are challenged to produce stories that reflect the changing faces of American moviegoers. By Hilary Dubin / Univision Insights
OTT Vs. Traditional Pay TV: Digital No Longer A Supplement
Traditional TV network executives may need to adjust the belief that OTT — digital services selling TV networks to consumers — is just an “option” for TV consumers, or a “supplement” for their business.
Los Pichy Boys on Univision Miami’s Mix 98.3
Univision Communications Inc. (UCI) announced that social media sensations Alejandro Gonzalez and Maikel Rodriguez, better known as Los Pichy Boys, will be joining Univision Miami to host a new morning drive radio show on WRTO Mix 98.3 FM, starting Monday, February 27th.
What Do Teen Influencers Watch on YouTube?
An October 2016 Influenster survey, which polled US influencers who are heavy users of at least two social networks, found that 93% of respondents ages 14 to 18 watch product reviews on YouTube, compared to 86% of overall influencers.
Discovery Familia premieres ‘MI ESTILO, TU ESTILO’
Mexican singer and fashionista Daniela Magún joins Discovery Familia with MI ESTILO, TU ESTILO.
Comcast revamps Latino Entertainment Channel
Comcast announced it has made some significant changes to the Xfinity Latino Entertainment Channel (XLEC) to meet the evolving needs and interests of bicultural Latino customers.
Ad enhancement, not interruption: capturing the moment [INSIGHT]
Picture the scene: you’re trying to share a video with a couple of friends to illustrate a point you’ve been arguing about for the last half hour. As the video loads, an ad pops up at twice the volume of what you’ve been playing before. You groan and turn the volume down, but you’ve missed the chance to skip the ad and get bounced to your browser as the brand site loads. You switch back to YouTube but the conversation has moved on and your friends have lost interest. Advertising has ruined the moment.
There’s Still One Way Paper Beats Digital
Despite Americans’ broad embrace of smartphones, mobile coupon usage has not become as widely and commonly used as might be expected.
The Power of Audio
What if radio produced a video this professional and every station in America pushed it out via social media? Or a new one every month with different on-air talent and successful advertisers and happy listeners. Pretty powerful. Here’s what Spotify is doing to promote The Power of Audio.
Social Media Impersonation Exploding, With Brands In The Crosshairs
We’re over a decade into the social media era and it’s still the Wild West out there, with all kinds of criminal activity going basically unchecked.
Can outdoor take advantage of digital’s disarray?
The Outdoor Advertising Association of America may be hitting back against the shortcomings of digital advertising, but maybe it needs to play to its strengths and get advertisers to recognize the medium for its inherent advantages not try to transcend them.
Cities advance on hosting Univision Youth Soccer Tournament
UCI Live, Univision Communications Inc.’s (UCI) in-house experiential marketing unit, has selected four communities as finalists in bid to host the inaugural Prospects Cup: Anaheim/Irvine, California; Ft. Lauderdale, Florida; Houston, Texas; and Kissimmee, Florida. To be held December 18-22, 2017.
Does Facebook Have an Identity Crisis?
As Facebook develops an ever-more diverse portfolio of businesses, questions arise of whether it risks diluting its core identity. Put another way, will the future of Facebook look like Google? Or, will it look more like Yahoo?