Media

The National Basketball Association (NBA) and SportsMax announced a multi-year partnership that will offer an increased number of games, as well as live broadcast of the NBA Conference Finals, to nearly 30 Caribbean territories.  

Univision Digital is bringing its multicultural and millennial audience a new breed of political satire in the form of a comedic animated web series created specifically for the 2016 presidential election season and designed for easy viewing on mobile devices and sharing via social platforms.

The National Basketball Association (NBA) and Binbit announced a new multiyear partnership that will provide the league’s growing fanbase across Latin America, Europe and Asia with access to extensive NBA content. 

Entercom Communications announced that Ruth Gaviria has been appointed to the position of Chief Marketing Officer.

While the rise in time-shifted viewing largely altered viewership trends for most program genres, live viewing remains the standard for sports.

A strong majority of tech-savvy consumers use mobile devices to shop, purchase and track packages, a recent UPS Pulse of the High-Tech Online Shopper survey shows, and these customers demand a rich mobile experience from retailers.

NBC UNIVERSO announced the official production kick off for “El Vato,” the network’s first original scripted series created for the U.S. Hispanic market.

GolTV has secured exclusive broadcast rights with Venezuela’s first division soccer league, Liga Venezolana.  

NBCUniversal Telemundo Enterprises today unveiled plans for the building of its new global headquarters in Miami-Dade County.

MundoMax announced that it will hold its upfront luncheon for advertisers in New York City at noon on Wednesday, May 18, 2016. 

YuMe, Inc. announced the results of two online surveys focused on how viewers engage with The Big Game.

As concerns about ad blocking grow, influencer marketing is becoming more important to brands.

The New York Times launched a Spanish-language digital edition aimed Latin American readers.

NBCUniversal Owned Television Stations and Comcast’s XFINITY announced the debut of two new and first-of-their-kind series, the scripted “mini novela” Las Princesas and its semi-scripted comedy spinoff, Off Script.

beIN SPORTS has named Roy Meyeringh Vice President of Business Development & Affiliate Sales for beIN SPORTS USA.

Alejandro Nieto Molina who was appointed the new  SVP & GM of Univision’s Radio two weeks ago, has died.  According to published reports, Nieto Molina had a heart attack on February 8, 2016 in Miami.

According to new GfK MRI research, today’s smartphone user is just as likely to be seeking mindless entertainment – playing a game or streaming a video – as connecting with friends and family through texting or other modes.

“Viernes Futbolero Tiempo Extra,” the 30-minute live local sports show that debuted last year in Los Angeles and San Francisco, will expand into the Las Vegas and Phoenix markets when the show returns on Friday, February 5.

The mobile audience is not homogeneous, according to November 2015 research. And the way different groups rely on their mobile devices translates to different attitudes toward ads—and apps.

Telemundo 60 San Antonio / KVDA announced that Jairo Lozano has been named Video Journalist for Noticias 60 Telemundo, which airs weekdays at 4:30 PM, 5 PM and 10 PM, effective immediately.