Media

Winners for the 2015 Radio Mercury Awards were announced this evening at the 24rd annual awards reception in New York. Among the winners, Alma DDB was the only US Hispanic agency to be awarded, taking home the title for Spanish Language campaign for their Liquid Plumr “Hello” work.

The Univision Deportes lineup during this year’s tournament, to be held from July 7 to 26, will include complete games, the latest fútbol news and analysis, features and commentary on all teams. Fanáticos will be able to enjoy 24/7 coverage of the United States and Mexico national teams. It all starts on Monday, July 6 from outside Soldier Field in Chicago on Univision Deportes, the Gold Cup’s official Spanish-language broadcaster.

TELEMUNDO announced the promotion of Glenda Pacanins to Senior Vice President, Programming & Content and Leonor Sotillo to Senior Vice President, Programming Strategy. 

Univision Communications Inc. (UCI) announced the appointment of Jessica R. Herrera-Flanigan to executive vice president, Government Relations and Public Policy, effective immediately.

Univision Communications Inc. (UCI)announced the promotion of Chiqui Cartagena  to the position of senior vice president in the Political and Advocacy Group, effective immediately.

Entravision Communications Corporation announced that its hit afternoon celebrity and entertainment news program, LM Show.com, has expanded to nine new markets:  Denver, Colorado; El Centro, California–Yuma, Arizona; Modesto, Palm Springs and Sacramento, California; El Paso and McAllen, Texas; Phoenix, Arizona; and Las Vegas, Nevada. In addition to growing its geographic scope, LM Show.com will now air on Entravision’s just launched Super Estrella stations in: Las Vegas, Nevada; Denver, Colorado; Modesto-Stockton, California and the José network.

Rudy Ferrer, President & COO of Delta Media inducted intoOutdoor Advertising Association of America (OAAA) Hall of Fame Rudy Ferrer, President and COO of Delta Media, was inducted into the Outdoor Advertising Association of America (OAAA) Hall of Fame on Tuesday, May 12, 2015.

A new study released by the Outdoor Advertising Association of American (OAAA) found out of home (OOH) advertising can intercept consumers near or at the point of purchase better than any other ad medium.

Media Latino Communications (MLC) announced the debut of its popular program, “La Diva de Mexico,” which will begin airing on June 1, 2015 in 13 U.S. markets including New York, Las Vegas, Philadelphia, Monterey, and Salt Lake City.  

Events are, in themselves, promotional. Whether marketers are creating their own events or sponsoring pre-existing ones, ultimately events are about getting a brand in front of an audience.

TELEMUNDO, NBC UNIVERSO AND NBCDeportes.com present the FIFA Women’s World Cup Canada 2015™, June 6 through July 5, marking the first time ever that all 52 matches of this tournament will be available in Spanish in the US. The action will start on Saturday, June 6 at 5:30PM/4:30C/2:30P, when host Canada faces China in the tournament’s opening game.

MundoFox announced the primetime premiere of the internationally acclaimed telenovela La Guerrera (Brave Woman).

Trinity Broadcasting Network announced the upcoming launch of its newest faith-and-family network, TBN Salsa.

One of the world’s biggest sports marketing machines — FIFA, the worldwide organizing body for global soccer sports play — has been hit with a massive suit against its senior officials on 47 counts that include charges of bribery, fraud and money laundering.

Univision Communications Inc. (UCI) promoted Carlos Deschapelles to executive vice president of Network and Digital Sales. In this role, Deschapelles – together with Trisha Pray and John Kelly – will continue leading UCI’s network and digital sales teams across the country with a focus on sports sales.

NBC UNIVERSO announced the premiere of the fourth season of hit reality series “Larrymania” on Sun., June 14, at 9 p.m. ET/PT. 

Four sports marketing executives and a broadcaster from the U.S. and South America were charged with racketeering, wire fraud and money laundering conspiracies along with nine leaders of Fédération Internationale de Football Association (FIFA), soccer’s governing body, in a 47-count indictment unsealed early this morning. Many of the defendants were rounded up in a luxury hotel in Zurich, Switzerland, where they were gathered for FIFA’s annual meeting.

Nexstar Broadcasting Group, Inc. announced that David Candelaria has been appointed Vice President and General Manager of KTSM-TV (NBC/Estrella) and the associated mobile and digital operations under ElPasoProud.com which serve the El Paso, TX market (DMA #91).

ZGS Communications announced that Sandra Vera has been promoted to Vice President of National Sales.  Vera has been a member of ZGS’ National Sales team since 2004, most recently as the Director of National Sales.