Media

GLR Networks is pleased to announced the addition of journalist Neida Sandoval, and their new Infopinion radio show to their Spanish language programming geared towards Hispanics living in America. Self-titled, “Neida Sandoval”, is formatted to specifically target Mexican Regional stations and covers all current topics that affect the lives of today’s Latinos. Such topics include: society, family, economics involving day-to-day life, and the social aspect of health, among others.

  A new survey finds that most internet users would like to be anonymous online, but many think it is not possible to be completely anonymous online

  88% of consumers use mobile devices and PCs when planning a purchase. Here’s a look at the changing behaviors of mobile shoppers.

Companies that are willing to go for an edge, and take risks achieve great results. This in turn improves sales and market share. An example, is this commercial between Abitab, an Uruguayan payment services company and World Cup player Luis Suarez. Suarez is one of the most out going soccer personalities today. He’s controversial, funny and extremely likeable. Abitad recognized these factors and utilized them, connecting its services with Suarez’s personality. The result translated the payment services into a fun experience.

The offering includes the following CNN en Español shows: Café CNN, Cala, Aristegui, Showbiz, NotiMujer, Encuentro Live, Directo USA, Panorama Mundial, CNN Dinero, CNN Mexico Perspectivas, Clix, Choque de Opiniones, Mexico Opina, Salud con la Dra. Azaret, Panorama USA, Contrastes, and Sin Límites.

Univision Deportes announced a partnership with Kingsford Charcoal to extend the grilling season.

mun2’s bounty-hunter reality series “Fugitivos de la Ley: Los Angeles” is back this fall with new action-packed episodes starting Sundays at 8pm ET/7C.

First week of “Un Nuevo Dia’s” new season will feature the biggest stars, including Lupillo Rivera, Horóscopos de Durango, Roberto Tapia, La Arrolladora Banda el Limón, along with renowned actresses Ximena Duque, Aylin Mujica and Catherine Siachoque, among other celebrities.

In September, Utilísima brings viewers the art of making pizzas with the series premiere of “PIZZA A LA DONATO” featuring Chef Donato Di Santis. Utilísima will also air the fourth season of “TIENDA DE DISEÑO” hosted by Maggie Hegyi, and special programming to celebrate Hispanic Heritage Month.

Brazilian businesses have a higher level of maturity than their emerging market peers when it comes to mobility strategies and funding plans, as 93 percent of CIOs in Brazil agree or strongly agree that mobility will provide significant new sources of revenue, according to Accenture.

Oscar D’León, Juan Formell, Roberto Menescal, Totó La Momposina, Palito Ortega, Eddie Palmieri, and Miguel Ríos will be honored with The Latin Recording Academy’s Lifetime Achievement Award, and Mario Kreutzberger aka “Don Francisco” and Pedro Ramírez Velázquez are the recipients of the prestigious Trustees Award, it was announced by The Latin Recording Academy.

“Native advertising” enjoys the benefit of being a publishing craze without a definition. For some, the purest form (and I use that term advisedly) makes promotional content look and feel so much like the formal editorial around it that consumers experience it (or perhaps are tricked into thinking) it is just another article.

Facebook has emerged as a cost-effective channel for driving both brand and direct response objectives but most marketers are still trying to find the magic recipe for getting the most out of their spend here.

Telemundo celebrates the highly anticipated return of NFL football this fall with “NFL Kickoff 2013”, a 30-minute special that provides a sneak peek at what football fans can expect this season.

Nielsen Holdings, N.V.  announced that it has agreed to extend the period for regulatory review of the Arbitron transaction into September.  The regulatory process continues to progress and Nielsen continues to be confident in the ultimate outcome.

The US mobile ad market is coalescing around two major players, based on eMarketer’s latest estimates of US digital ad spending.

Social networking reached 72% of US adult web users in May 2013, according to data from the Pew Internet & American Life Project. That’s up from 67% in December 2012, and an indication that social use is still growing, rather than beginning to plateau.

Ten years ago, the smartphone was in infancy, tablet computers as they are today did not exist, and most business was conducted in person or in ways that seem tedious today. The access to business information and applications through mobile devices has grown exponentially, and there is no sign that this will stop. Apple’s iPhone and iPad running iOS and smartphones running Google Android are dominating the mobile business market, due to their flexibility and ease-of-use.