Without a doubt, the web and social media are making it easier for businesses to communicate with their publics.
As a result, social media and inbound marketing strategies and tools are making it easier for PR professionals to connect and build relationships with influencers, generate media coverage, and communicate their messages to customers, prospects and other valued constituents.
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This is an interesting video that helps position social media and the impact on society, business, politics and our personal relationship.
Telemundo announced that Michael Rodriguez has been named Executive Vice President, Multimedia Development and Distribution, Telemundo. The announcement was made by Telemundo President Don Browne, to whom Rodriguez will report directly. Rodriguez will remain in his role as head of network sales until a replacement is named.
Social media was once seen by some marketers as a quick and easy way to reach consumers at their newest channel of choice. Advertising on the sites was relatively cheap, and marketing on the sites by creating a brand page or profile was free—it only cost internal time and resources.
