Emmis Communications Corporation announced it has entered into a long-term Local Marketing Agreement (LMA) for KMVN-FM (93.9) with one of Mexico’s leading broadcasting companies, Grupo Radio Centro, S.A.B. de C.V.
Media
Estrella TV enters Miami Market.
Liberman Broadcasting, Inc. (LBI Media) announced that it has entered into an affiliate agreement with Sunbeam Television for WSVN 7, a Fox-affiliated television station licensed to serve the Miami-Fort Lauderdale market, the third largest Hispanic market in the United States, to broadcast on the station’s digital multicast channel, 7.2.
Mobile Advertising is (Finally) Moving.
You’ve heard the hype, get ready for the reality.
2008 was the year when mobile media began to catch up with the hype, as both consumers and advertisers embraced mobile technologies like never before.
Younger Boomers consume more Video Media than any other group.
A study conducted on behalf of the Nielsen-funded Council for Research Excellence (CRE) by Ball State University’s Center for Media Design (CMD) and Sequent Partners dispels several popular notions about video media use, finding that younger baby boomers (age 45-54) consume the most video media while confirming that traditional “live” television remains the proverbial “800 pound gorilla” in the video media arena.
