Media

Miss Mundo Puerto Rico 2009 on Mega TV.

Spanish Broadcasting System (NASDAQ: SBSA) (SBS) announced today that Mega TV Puerto Rico, its Network and affiliates will be the official medium to broadcast the “Miss Mundo Puerto Rico 2009” beauty pageant and any related programming of the famous event.

McDonald’s to air the National Premiere of the Make Your Dream Happen on V-me.

V-me is collaborating with McDonald’s to air the National Premiere of the Make Your Dream Happen (Haz tu sueño realidad), an RMHC/HACER Scholarship documentary on Valentine’s Day!

Davidson Media Group …. SOLD!

Davidson Media Group, a radio station operator focusing on Hispanic and “Inspirational” markets (urban and southern), has agreed to be acquired by SS Broadcasting Holdings, LLC, a vehicle owned by Sanjay Sanghoee, an investment professional specializing in media. Felix Perez will remain as the company’s CEO and the management team will stay in place.

Turner Classic Movies to look at Latino Images in film.

Marking the fourth in an ongoing series of film festivals exploring Hollywood’s portrayal of different racial groups, Turner Classic Movies (TCM) will turn its spotlight on the cinematic depiction of Latinos. Throughout the month of May, TCM’s RACE AND HOLLYWOOD: LATINO IMAGES IN FILM will showcase 40 films, past and present, that show the progression of how Latino characters and culture are depicted in cinema.

USA-Mexico World Cup Qualifying Soccer match boosts ESPN Deportes.

Fútbol Picante, the network’s Mexican soccer nightly news and information program, enjoyed its two most-watched telecasts ever. The 6 p.m. ET pre-game edition earned a 2.6 Hispanic HH coverage rating, representing an average of 192,000 Hispanic viewers (P2+). The 9 p.m. ET edition immediately following the match earned a 2.9 Hispanic HH coverage rating, representing 223,000 Hispanics viewers (P2+). The two airings of Fútbol Picante were the most-watched live sports telecasts on Spanish-language cable yesterday.

U.S.A. VS. MEXICO World Cup qualifying match largest audience ever in Spanish-language TV History.

Univision’s live telecast of Wednesday night’s highly anticipated World Cup qualifying soccer match from Columbus, Ohio between the national teams of the U.S.A. and Mexico was seen in its entirety or in part by 10.7 million viewers, and was watched by more viewers than any other sporting event in the history of Spanish-language television.

Social Sites spur use of Mobile Music.

Social networks are going mobile as aficionados tap into and update their profiles on the run. If mobile music services integrated some social network features, they too might gain more traction among consumers.

Everybody Ready? Take a Giant Step Back!

The January 26th decision made by the ever-so-knowledgeable U.S. Senate to delay the complete transition to DTV is yet another example of the lack of leadership, and a Federal Communications Commission. that continues to be the poodle lap-dog of the U.S. Congress. The decision — to delay until June 12th — has been made because the Obama administration and the Democratic congress seem to be convinced that it is to the benefit of the remaining Americans who have not yet converted

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