Media

Consumers want your E-Mail.

Postal mail still gets results, too

Text and instant messaging are fine for friends, but not for marketers.

That was the main finding of ExactTarget’s “2008 Channel Preference Survey.”

Who Blogs Now?

Looking at blogger demographics

Blogging has gone mainstream. What was once a quirky hobby based on sharing intimate details with the world has morphed into something used by major corporations and media outlets.

Azteca México on DIRECTV Más.

Azteca Networks and DIRECTV, Inc. announced the launch of Azteca México, a brand new 24-hour satellite-only channel to be aired through DIRECTV Más in the United States.

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